Master’s in Marketing Online Learn the Intricacies of Marketing with Our ACBSP-Accredited Degree

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Degree Options

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100% online, 8-week courses

Transfer in up to 50% of the degree total


From nonprofit and athletic organizations to Fortune 500 companies and small businesses, every organization relies on effective marketing teams to connect with consumers, promote products/services, and achieve company objectives. As technology continues to grow and change, marketing professionals must find new and improved ways to stand out from competitors and reach target audiences. If you are passionate about marketing and communications and want to pair that passion with industry knowledge, Liberty’s online Master of Science (MS) in Marketing may be for you!

In this program, you can develop the skills you need to take the next step in your marketing career or get started in this field for the very first time. The curriculum in our online marketing degree can build on your existing knowledge and experience to help strengthen your critical thinking, leadership, and problem-solving skills. Whether you are looking to grow in your current role or explore other areas within the marketing field, our program can help you navigate the opportunities and challenges facing marketing professionals in the 21st century.

Our online Master of Science in Marketing is a 36-credit-hour program that provides graduate training to students like you who have a passion for marketing leadership. In addition to studying a strong core curriculum, you can specialize in a specific area like digital marketing and advertising, sports marketing and media, project management, social media management, or public relations. By receiving such a well-rounded education, you can develop the skills and knowledge you need to work in a variety of sectors – whether you want to work for a business, nonprofit organization, advertising agency, or even conduct freelance or consulting work!


Through this online marketing degree program, you can develop and strengthen your skills in leadership, interpersonal communication, research, and strategic planning. All students in our online marketing master’s program will take the same set of core courses, which are designed to provide you with advanced knowledge of marketing best practices.

Some of the topics you’ll study include:

  • Brand management
  • Consumer behavior
  • Ethical and legal issues in marketing
  • Marketing promotions
  • Marketing research
  • Strategic marketing management

We know that our students’ career goals vary, which is why we’ve designed our marketing master’s degree online to offer you maximum flexibility. In addition to taking core marketing courses, you’ll have the opportunity to select a specialization in an area you’re passionate about.

We offer specializations in topics such as digital marketing and advertising, project management, public relations, social media management, and sports marketing. That way, you can hone your skill set for a particular career and find your niche in the vast world of marketing!


Niche Best Colleges

Ranked in the Top 10% of Niche.com’s Best Online Schools in America

What Sets Us Apart?

  • Private Nonprofit University
  • 600+ Online Degrees
  • No Standardized Testing for Admission
  • Transfer in up to 75% of an Undergrad Degree
  • Transfer in up to 50% of a Grad/Doctoral Degree

  • Advertising director
  • Brand manager
  • Community relations coordinator
  • Digital media graphic designer
  • E-commerce marketing director
  • Market research analyst
  • Marketing manager
  • Media coordinator
  • Product manager
  • Project manager
  • Promotions manager
  • Public relations manager
  • Sales manager
  • Social media manager
  • Sports marketing manager

Not only does our marketing master’s online provide a firm foundation in marketing management and research – it also allows you to specialize in an area that you’re passionate about. That way, you can personalize your degree to match your career goals and your personal interests.

So whether you’re interested in sports media, project management, social media, digital advertising, or PR, we have the degree to meet your needs.


Top 1% For Online Programs

Not sure what to choose?

Speak to one of our admissions specialists to help you choose the program that best fits your needs.


Your success is our success, which is why we are committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we have frozen tuition rates for the majority of our undergraduate, graduate, and doctoral programs for the past 9 years – and counting.

Graduate Full Time $565/Credit
Graduate Part Time $615/Credit
Military Graduate $275/Credit

Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

All Tuition & Fees



Military

Liberty University is dedicated to providing world-class educational experiences to military students across the globe.

Who May Qualify?

  • Active Duty
  • Reserve/National Guard
  • Veterans/Retirees
  • Spouses of Service Members and Veterans/Retirees
  • Current Department of Defense Employees

Available Benefits:

  • Tuition discounts – $275 per credit hour for graduate courses
  • Additional discount for veterans who service in a civilian capacity as a First Responder (less than $625 per course)*
  • 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)

*Not applicable to certificates.

Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.