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DBA Marketing
Credit Hours
Years (Avg.)
Class Type
100% Online with Optional Intensives
Transfer Credits
Up to 15 credit hours of the Degree Total can be Transferred to Liberty
Next Start Date
May 13, 2019
Liberty University is accredited by SACSCOC

Learn to Increase Your Company’s Brand Recognition and Customer Satisfaction with Liberty’s D.B.A. in Marketing Degree

Liberty University’s online Doctor of Business Administration in Marketing program will equip you to lead in the highest levels of the corporate world. In our D.B.A. in Marketing, you will examine market research, advertising, promotions, and consumer behavior best practices. You will strengthen your communication and leadership skills with our D.B.A. degree in Marketing as well as analyze how to market in local and international environments. All courses within Liberty’s D.B.A. in Marketing degree are created with input from experienced faculty who present the material from a biblical worldview.

Why Choose Liberty’s Online D.B.A. in Marketing Degree?

As one of the largest nonprofit universities in the nation, we have the resources and experience you need to help you on your path to success. Our professors have real-world experience in business and marketing, allowing them to teach you practical skills you can apply directly to your career. Because we believe in supporting you as a student and a professional, we have tailored our doctorate degree in Business Administration and Marketing to provide you with maximum flexibility. While our 100% online classes allow you to stay active in your current career, our optional intensives give you an opportunity network with classmates and professors in person when it’s convenient for you.  

What Will You Learn in Our Online D.B.A. in Marketing Degree Program?

Our online doctorate of Business Administration in Marketing degree is designed to teach you practical skills you can use to further your career. In your online supply chain management and marketing research classes, you will learn how to gauge customer insight into improving business. You will also learn a variety of promotion strategies in our DBA in Marketing program, helping you increase brand awareness and top-line sales growth. 

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Degree Info
Potential Options
Admission Requirements

Our Online Doctorate in Marketing Degree Information 

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Our Online D.B.A. in Marketing Degree Program Highlights 

  • By earning your doctorate of Business Administration in Marketing degree from a nonprofit university whose online programs ranked in the top five of more than 2,100 online colleges and universities for academic quality, affordability, and accessibility, you will be set apart from others in your field.
  • Your success is our success, which is why we are committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we have frozen tuition rates for our undergraduate, graduate, and doctoral programs for the past three years – and counting.
  • You will be granted access to a wide variety of online resources through Liberty University’s library portal throughout your pursuit of a D.B.A. degree in Marketing.
  • You can complete your D.B.A. degree online at Liberty in about four years or less.

Similar Online Degree Programs

  • Doctor of Business Administration in International Business – In our D.B.A. in International Business, you will examine the global financial market as well as cultural influences that affect successful business practices. Courses found within this D.B.A. in International Business will also explore developing international business strategies and analyzing ethical considerations. Liberty University’s D.B.A. in International Business seeks to train students in global trade, the international business environment, international financial markets, and firm’s market-based global operations.
  • Doctor of Business Administration in Supply Chain Management and Logistics – Liberty University’s D.B.A. degree in Supply Chain Management and Logistics builds on your master’s level training to further set you up for success as you lead at the highest levels in the corporate world. Since organizations must rely on effective supply chains to compete in the global market, in this D.B.A. degree, you will be equipped with the tools to assist organizations in operating more effectively.

Admission Requirements for Our Doctor of Business Administration (D.B.A) in Marketing Degree Program

A regionally or nationally accredited master’s degree with a 3.0 or above GPA is required for admission in good standing. Please visit our Admission Requirements Page for more detailed admissions related information.

All applicants must submit the following:

  • Admission Application
  • Application fee*
  • Official college transcripts – Transcripts must show a master’s degree accredited by ACBSP or AACSB.
  • Proof of English proficiency

*There is no upfront application fee; however, a deferred $50 application fee will be assessed during financial check-in. This fee is waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required.

Potential Career Options with a DBA Degree in Marketing

  • Account Executive
  • Brand Manager
  • Market Researcher
  • Marketing Manager
  • Product Manager
  • Sales Director