Masters In Marketing Online
0
Credit Hours
Degree SACSCOC
SACSCOC
Class Type 100% online, 8-week courses
Next Start Date May 13, 2024
Transfer Credits Transfer in up to 50% of the degree total
Accreditation Liberty University is accredited by SACSCOC
overview
specializations
learning and career outcomes
degree highlights
frequently asked questions
military benefits
admission requirements
Transfer Policies

Learn Strategies for Success in Sales with Liberty’s Online Marketing Master’s Program

From nonprofit and athletic organizations to Fortune 500 companies and small businesses, every organization relies on effective marketing teams to connect with consumers, promote products/services, and achieve company objectives. As technology continues to grow and change, marketing professionals must find new and improved ways to stand out from competitors and reach target audiences. If you are passionate about marketing and communications and want to pair that passion with industry knowledge, Liberty’s online Master of Science (MS) in Marketing may be for you!

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In this program, you can develop the skills you need to take the next step in your marketing career or get started in this field for the very first time. The curriculum in our online marketing degree can build on your existing knowledge and experience to help strengthen your critical thinking, leadership, and problem-solving skills. Whether you are looking to grow in your current role or explore other areas within the marketing field, our program can help you navigate the opportunities and challenges facing marketing professionals in the 21st century.

Our online Master of Science in Marketing is a 36-credit-hour program that provides graduate training to students like you who have a passion for marketing leadership. In addition to studying a strong core curriculum, you can specialize in a specific area like digital marketing and advertising, sports marketing and media, project management, social media management, or public relations. By receiving such a well-rounded education, you can develop the skills and knowledge you need to work in a variety of sectors – whether you want to work for a business, nonprofit organization, advertising agency, or even conduct freelance or consulting work!

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Tuition Freeze

We are recognized by multiple institutions for our academic quality, affordability, and accessibility. Our commitment to excellence also helped us rank in the top 10% of Niche.com’s best online schools in America.

Top 1% For Online Programs

 

We've frozen tuition rates for the majority of our undergraduate, graduate, and doctoral programs for the past 9 years - and counting.

Frozen Tuition Rates

 

*Bureau of Labor Statistics, U.S. Department of Labor, at Advertising, Promotions, and Marketing Managers (viewed online March 30, 2022). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.

 

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What Are the Benefits of an Online Master’s in Marketing?

The driving force behind earning your master’s degree in marketing could be a variety of things. Maybe you’ve previously worked or earned a degree in a different field, and you want a master’s degree that can help you enter the field of marketing. Perhaps you’ve been a marketing professional for years, and you’re interested in improving your skills, pursuing a promotion, or earning a pay raise. No matter what your goals are, our master’s in marketing online can help you prepare for exciting opportunities as you develop your leadership and communication skills.

Here are some benefits you might enjoy as a graduate of our marketing program online:

  • With a master’s in marketing, you may be eligible for higher compensation. According to the Bureau of Labor Statistics, advertising, promotions, and marketing managers earned a median salary of $141,490 in 2020.**
  • Completing your graduate degree in marketing can help you prepare to enter a field that’s expected to grow 10% from 2020 to 2030 – amounting to approximately 316,800 new jobs!** With so many new job opportunities, you can look forward to a rewarding career with a Master of Science in Marketing online.

**Bureau of Labor Statistics, U.S. Department of Labor, at Advertising, Promotions, and Marketing Managers (viewed online March 30, 2022). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.


Why Choose Liberty University’s Marketing Degree Online?

Our online master’s in marketing degree is an industry leader in online marketing programs, giving you the opportunity to study at a school that offers the best in flexible, high-quality academics. The MS in Marketing is 100% online – so you can stay invested in your job, family, and community while taking the next step in your academic and professional journey.

At Liberty, you won’t have to sacrifice quality for flexibility. Liberty holds institutional accreditation through the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC). Additionally, we are ranked in the top 10% of Niche.com’s best online schools in America. By choosing Liberty, you’re choosing a school that is widely recognized for its academic quality, affordability, and accessibility – and you can be confident that the degree you earn will hold weight as an advanced educational credential.

As you pursue your master’s in marketing online, you’ll study under professors who are committed to your success – and who possess the same passion for marketing and communication as you. Our marketing faculty have years of experience as business owners, district managers, project managers, controllers, management development instructors, marketing managers, and many other roles in the field of marketing. You can learn from their vast years of experience, and by combining their knowledge with yours, you can grow as a leader in your field.

Specializations for the MS in Marketing Online

Not only does our marketing master’s online provide a firm foundation in marketing management and research – it also allows you to specialize in an area that you’re passionate about. That way, you can personalize your degree to match your career goals and your personal interests.

So whether you’re interested in sports media, project management, social media, digital advertising, or PR, we have the degree to meet your needs.

Digital Marketing and Advertising

Project Management

Public Relations

Social Media Management

Sports Marketing and Media

 

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What Will You Learn in Our Online Marketing Master’s Degree?

Through this online marketing degree program, you can develop and strengthen your skills in leadership, interpersonal communication, research, and strategic planning. All students in our online marketing master’s program will take the same set of core courses, which are designed to provide you with advanced knowledge of marketing best practices.

Some of the topics you’ll study include:

  • Brand management
  • Consumer behavior
  • Ethical and legal issues in marketing
  • Marketing promotions
  • Marketing research
  • Strategic marketing management

We know that our students’ career goals vary, which is why we’ve designed our marketing master’s degree online to offer you maximum flexibility. In addition to taking core marketing courses, you’ll have the opportunity to select a specialization in an area you’re passionate about.

We offer specializations in topics such as digital marketing and advertising, project management, public relations, social media management, and sports marketing. That way, you can hone your skill set for a particular career and find your niche in the vast world of marketing!

 

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Potential Careers with a Master’s in Marketing

Some of the jobs you could pursue with an MS in Marketing include:

  • Advertising director
  • Brand manager
  • Community relations coordinator
  • Digital media graphic designer
  • E-commerce marketing director
  • Market research analyst
  • Marketing manager
  • Media coordinator
  • Product manager
  • Project manager
  • Promotions manager
  • Public relations manager
  • Sales manager
  • Social media manager
  • Sports marketing manager

Highlights of Liberty’s Online Master’s Degree in Marketing

  • We are recognized by multiple institutions for our academic quality, affordability, and accessibility. Our commitment to excellence also helped us rank in the top 10% of Niche.com’s best online schools in America. Earning your online marketing graduate degree from a nonprofit university with this kind of recognition can help set you apart from others in your field.
  • Your success is our success, which is why we are committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we have frozen tuition rates for the majority of our undergraduate, graduate, and doctoral programs for the past 9 years – and counting.
  • Liberty University is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC).
  • You can complete this master’s in marketing degree online in as little as 1.5 years.
  • You may be able to earn course credit for relevant life experience through our Experience Plus program.
  • As an online Liberty student, you can network with marketing professionals from across the country.

 

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Marketing Master’s Degree Online Information

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Frequently Asked Questions

How long does it take to earn an online master’s degree in marketing?

Are online marketing programs respected?

Is the GRE required for the master’s in marketing?

What’s the difference between an MS in Marketing and an MBA in Marketing?

What can you do with a master’s degree in marketing?

Do jobs in marketing pay well?

What is the best degree to pursue after a master’s in marketing?

Military Benefits for Our Master’s Degree in Marketing Online

Liberty University is dedicated to providing world-class educational experiences to military students across the globe. Whether you are a current service member, discharged or retired from service, or the spouse of a service member or veteran, we are here to support you every step of the journey.

As a thank-you for your dedication and service to our country, Liberty is honored to serve and support you in your pursuit of online education by offering the following benefits:

  • Tuition discounts – $275 per credit hour for graduate courses
  • Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $625 per course)
  • 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)

 

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Admission Requirements for the Graduate Degree in Marketing

A regionally or nationally accredited bachelor’s degree with a 3.0 or above cumulative GPA is required for admission in good standing. Please visit our admission requirements page for more detailed admissions-related information.

All applicants must submit the following:

  • Admission application
  • Application fee*
  • Official college transcripts
  • Unofficial college transcripts may be accepted with a completed official transcript request form**
  • Proof of English proficiency (for applicants whose native language is other than English)

*There is no upfront application fee; however, a deferred $50 application fee will be assessed during Financial Check-in. This fee is waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required.

**An official transcript is needed within 60 days of acceptance or before non-attendance drops for the first set of matriculated classes, whichever comes first.

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Transfer Policies

At Liberty, we want to help you make the most of your prior education by allowing you to transfer in previously earned college credit. That’s why you can transfer in up to 50% of your total credits for a master’s or doctoral program!

Some restrictions apply. Please visit our Transfer Policy page for more information.