Master’s in Social Media Marketing Degree Online Engage Digital Dialogue and Inspire Impact

33

Credit Hours

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100% online, 8-week courses

Transfer in up to 50% of the degree total

Do you love working with people? Are you a natural leader who can set goals and help those around you to reach them? Do you thrive when meeting tight deadlines and coming up with creative solutions to challenges? Do you enjoy using social media to connect with others and bring people together?

If you answered “yes” to any of these questions, you might be ready for a career in social media management. At Liberty University, you’ll take online courses in social media management tools that allow you to post content that reaches and captivates target audiences. Our social media master’s degree can help prepare you for an exciting, rewarding role as a social media manager in as little as 1 year.

Liberty University’s online MS in Social Media Management degree can help you gain a broad skill set in areas such as radio, television, writing, and leadership. With over 1 billion active monthly users on Facebook, 2 billion monthly Instagram users, and more than 6,000 posts per second on X, social media is leading the way in today’s digital age.* By completing our social media marketing master’s degree, you can be prepared for a leadership position that lets you use social media in powerful new ways.

Don’t put your career or earning potential on hold any longer. There has never been a better time to pursue an online master’s in social media marketing. Partner with us, learn valuable skills, earn a career-enhancing credential, and take your career to new heights.

*Meta, Facebook, at Company Info (viewed online Feb. 1, 2022). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.

*Twitter Usage Statistics, Internet Live Stats (viewed online Sept. 6, 2023). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.

*CNBC, Instagram surpasses 2 billion monthly users while powering through a year of turmoil (viewed online Feb. 1, 2022). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.


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Ranked in the Top 10% of Niche.com’s Best Online Schools in America

What Sets Us Apart?

  • Private Nonprofit University
  • 600+ Online Degrees
  • No Standardized Testing for Admission
  • Transfer in up to 75% of an Undergrad Degree
  • Transfer in up to 50% of a Grad/Doctoral Degree

Our online master’s in social media management can strengthen your communication skills and give you a competitive edge in the job market. With Liberty’s social media master’s degree, you’ll receive training that can prepare you for an exciting, rewarding career in a fast-paced industry.

Our online MS in Social Media Management can give you the formal training you need to transform your knowledge of communication and effectively lead your business. Do you need to improve your own company’s social media presence? Or do you want to help clients develop new content and internet marketing strategies? Whatever your goals are, Liberty’s online social media marketing courses can help you reach them.

Our master’s in social media marketing can be completed entirely online. That way, you can focus on what really matters — your job, your family, and your community — without having to attend on-campus classes. As a pioneer in distance education since 1985, we understand how to design a flexible, affordable online degree program that challenges you to grow without demanding you sacrifice all of your free time.

At Liberty, we want to foster your spiritual life and growth as well as your academic and professional development. That’s what sets Liberty apart from other graduate programs. In our courses, you can learn from faith-oriented professors who can help you become a Champion for Christ and teach you how to follow God’s calling for you in the workplace.


Our MS in Social Media Management degree can help equip you with marketable skills that can help you surpass your competition and increase your visibility to employers. By completing our master’s program, you can go on to manage a social media team and help your company achieve specific growth goals.

In your courses, you can learn to produce social media strategies, craft compelling messages, and keep up with emerging trends in digital and social media. In addition, you’ll study storytelling techniques, strategies for organizational communication, and methods for video, social, and mobile communications. Our professors seek to show you how to create, implement, and evaluate social media content that informs and persuades audiences.

This online social media degree also covers communication and conflict, effective social media, best practices for transforming the digital organization, and using emerging trends in strategic communication. You will also study how to set social and interactive goals, explore strategic communication campaigns for the digital age, and apply what you have learned to several real-world scenarios.

Whether you are interested in business, journalism, or public relations, our online MS in Social Media Management degree can help equip you with the skills you need to be successful in your field. Earn your social media degree online and become a skilled, upstanding, motivated leader in today’s ever-changing social sphere.

Degree Completion Plan (PDF)


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Speak to one of our admissions specialists to help you choose the program that best fits your needs.

Your success is our success, which is why we are committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we have frozen tuition rates for the majority of our undergraduate, graduate, and doctoral programs for the past 9 years – and counting.

Graduate Full Time $565/Credit
Graduate Part Time $615/Credit
Military Graduate $275/Credit

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Military

Liberty University is dedicated to providing world-class educational experiences to military students across the globe.

Who May Qualify?

  • Active Duty
  • Reserve/National Guard
  • Veterans/Retirees
  • Spouses of Service Members and Veterans/Retirees
  • Current Department of Defense Employees

Available Benefits:

  • Tuition discounts – $275 per credit hour for graduate courses
  • Additional discount for veterans who service in a civilian capacity as a First Responder (less than $625 per course)*
  • 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)

*Not applicable to certificates.