Master of Business Administration in Marketing

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Credit Hours

100% online, 8-week courses

Transfer in up to 50% of the degree total

Next Start Dates: January 19, 2026 | February 16, 2026 | March 23, 2026

Learn How to Promote Your Business by Earning Liberty’s MBA in Marketing Online

Do you have a passion for business and you recognize the need to understand your audience in order to communicate with them effectively? Do you enjoy coming up with creative solutions and taking risks to propel your business to the next level? Whether your goal is to advance your current career or further develop your skill set for a new position, conferring Liberty’s online Master of Business Administration (MBA) in Marketing program can help you take the next step.

By pursuing an MBA with a marketing specialization, you’ll study contemporary issues in today’s marketing culture and gain an in-depth understanding of advertising, market research, promotions, and consumer behavior.

Additionally, our MBA in Marketing can help equip you with skills that can be applied in both local and international environments while strengthening your communication and leadership abilities. Our online marketing courses emphasize the importance of applying ethics to marketing practices and integrating faith with academia in a professional atmosphere. With Liberty’s online MBA in Marketing, you can gain both the expertise and integrity you need to make a difference in the business community.

Backed by a brick-and-mortar campus ranked as Niche.com’s #2 Best College Campus in America for 2026

Private Nonprofit University
600+ Online Degrees
No Standardized Testing for Admission
Transfer in up to 75% of an Undergrad Degree
Transfer in up to 50% of a Grad/Doctoral Degree

Top 10 Reasons to Choose Liberty

Why Choose Liberty’s MBA in Marketing Online?

Liberty’s online MBA in Marketing is accredited by the Accreditation Council for Business Schools and Programs (ACBSP), with courses taught by business professionals who have real-world, practical experience. In our marketing MBA, you can enhance your knowledge in strategic marketing management, supply chain management, marketing research, promotions, and consumer behavior. With these skills, you can prepare to create effective advertising for your company.

Our flexible, 100% online format allows you to maintain your current commitments while you actively increase your knowledge and experience! Liberty’s online MBA offers an unparalleled online community that emphasizes Christ-centered business practice, ethical decision-making, and faculty mentorship.

With our excellent courses, dedicated faculty, flexible format, and practical emphasis, Liberty’s MBA in Marketing online can help you as you strive to achieve your career goals. Be inspired and pursue your passion for marketing with Liberty University’s MBA in Marketing online.

What Will You Study in Our MBA in Marketing Degree Online?

Liberty’s online business marketing courses can help equip you with relevant tools in marketing for all types of business. Our MBA with a marketing specialization targets essential marketing concepts by offering foundational business courses as well as specialized marketing courses. For the marketing area of study, your courses will focus on consumer behavior, promotional strategies, supply chain management, and marketing research.

As with all of Liberty’s MBA degrees, you can gain a strong foundational knowledge in core business principles. Your major classes will explore principles of international business, managerial finance, and accounting, as well as operations management and legal issues common to the business field.

Potential Career Opportunities

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Degree Information

Degree Completion Plan

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Tuition & Aid

At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.

Graduate Full Time	$580/Credit
Graduate Part Time	$645/Credit
Military Graduate	$290/Credit

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

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Admission Information for Our MBA in Marketing Degree

Admission Requirements

Apply online or over the phone with an admissions counselor by calling (800) 424-9596.
- A non-refundable, non-transferable $50 application fee will be posted on the current application upon enrollment (waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required).
Send official college transcripts (mailed as sealed, unopened copies or sent via a direct electronic transcript system). A regionally or nationally accredited bachelor’s degree with at least a 3.0 GPA is required for admission in good standing. Students must also have completed at least 15 hours of upper-level (300-400) undergraduate business credit. Applicants who have earned a master’s degree or at least 12 graduate credits from an accredited institution will be assessed on the basis of the master’s-level degree work.
- Unofficial transcripts can be used for acceptance purposes with the submission of a Transcript Request Form.
Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.

Upon acceptance, the graduate transfer department will evaluate students for 27 hours of business credit in the following subject areas: accounting, business ethics, business finance, business integration and strategic management, business leadership, global dimensions of business, information management systems, legal environment of business, macroeconomics, human resource management, operations/production management, organizational behavior, marketing, microeconomics, or quantitative research techniques/statistics. Those who are missing some or all of these subject areas may be required to take BMAL 590.

Bridge Program

Students who are missing some or all admission requirements may be placed into the Graduate Certificate in Management and Leadership as a bridge.* Upon successful completion of this certificate with at least a 3.0 GPA, these students can be reevaluated for the MBA program.

*In order to be eligible for the bridge, admission requirements for the graduate certificate must still be met.

Preliminary Acceptance

If you are sending in a preliminary transcript for acceptance, you must:

Be in your final term and planning to start your master’s degree after the last day of class for your bachelor’s degree.
Complete a Bachelor’s Self-Certification Form confirming your completion date. You may download the form from the Forms and Downloads page or contact an admissions counselor to submit the form on your behalf.
Submit an official/unofficial transcript to confirm that you are in your final term. The preliminary transcript must show a minimum of 105 completed credit hours.
If you are a current Liberty University student completing your undergraduate degree, you will need to submit a Degree/Certificate Completion Application.
Send in an additional, final official transcript with a conferral date on it by the end of your first semester of enrollment in the new master’s degree.

Undergraduate Enrollment in Graduate Courses Policy

Transcript Policies

Unofficial College Transcript Policy

Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.

Before sending unofficial college transcripts, please make sure they include the following:

Your previous school’s name or logo printed on the document
Cumulative GPA
A list of completed courses and earned credit broken down by semester
Degree and date conferred (if applicable)

Official College Transcript Policy

An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.

If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.

Admissions Office Contact Information

Submit your application online or over the phone.

Start Online Application

Apply by phone: (800) 424-9595

Liberty University is dedicated to providing world-class educational experiences to military students across the globe.

Who May Qualify?

Active Duty
Reserve/National Guard
Veterans/Retirees
Spouses of Service Members and Veterans/Retirees
Current Department of Defense Employees

Available Benefits:

Tuition discounts – $290 per credit hour for graduate courses
Additional discount for veterans who serve in a civilian capacity as a First Responder*
8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)

*Not applicable to certificates.

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

View Military Benefits

Frequently Asked Questions About Our MBA in Marketing

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App Fee Waived This Week*

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*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.

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Master of Business Administration (MBA) in Marketing Chart Your Marketing Empire

Learn How to Promote Your Business by Earning Liberty’s MBA in Marketing Online

What Sets Us Apart?

Why Choose Liberty’s MBA in Marketing Online?

What Will You Study in Our MBA in Marketing Degree Online?

Potential Career Opportunities

Featured Courses

Degree Information

Not sure what to choose?

Tuition & Aid

Financial Aid & Scholarships

Admission Information for Our MBA in Marketing Degree

Admission Requirements

Bridge Program

Preliminary Acceptance

Undergraduate Enrollment in Graduate Courses Policy

Transcript Policies

Admissions Office Contact Information

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Frequently Asked Questions About Our MBA in Marketing

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