MS in Marketing – Project Management Lead Marketing Campaigns
36
Credit Hours
100% online, 8-week courses
Transfer in up to 50% of the degree total
Next Start Dates: January 19, 2026 | February 16, 2026 | March 23, 2026
Are you a marketing professional looking to advance to a managerial role? If so, conferring Liberty’s online Master of Science (MS) in Marketing – Project Management degree can help equip you to excel as a strategic communication expert in corporate, nonprofit, and small business settings.
This program teaches innovative techniques for leading marketing campaigns and building brand awareness among target audiences. You’ll explore how to oversee projects from start to finish and develop creative solutions to advertising challenges. Ultimately, you can gain the tools to become an outstanding leader – one who fosters a positive work environment and inspires your colleagues to fulfill your company’s mission.
Partner with us and prepare to lead in your industry as a digital marketing and advertising expert.
Backed by a brick-and-mortar campus ranked as Niche.com’s #2 Best College Campus in America for 2026
This degree is designed to teach skills in project management for marketing professionals. To fulfill our mission of Training Champions for Christ, we can help equip you with practical knowledge, a diverse skill set, and the ability to live out biblical principles in the world of business. We can help you achieve your goals – whether you’re looking to earn a terminal degree, advance to higher-level roles in your field, or launch a new career altogether.
In this program, you’ll study under professors who have years of experience working in business and marketing. They are ready to come alongside you as you take this important next step in your education journey. Our faculty are eager to help you thrive professionally, academically, and spiritually. If you want to study under industry experts with real-world expertise, then Liberty is for you!
We’re committed to providing an education that fits your schedule. That’s why this program is offered online. Additionally, the classes have no set login times. With this flexible format, you can complete your coursework wherever and whenever it’s most convenient for you!
In this program, you’ll dive into foundational marketing topics, including brand management, supply chain management, marketing analytics, and promotions. You’ll also study how to conduct market research and analyze customer behavior so you can develop marketing campaigns that reach target audiences. Our professors can equip you to make business decisions that are morally and financially sound, as well as evaluate the ethical and legal issues facing today’s marketing managers.
Develop the leadership, communication, and problem-solving skills to pursue a career as a marketing project manager. Our courses explore how to develop marketing strategies that align with your organization’s mission and values. You can also learn how to manage various project resources, including time, money, and human capital. With this knowledge, you can help boost your company’s sales, establish client trust, and build brand awareness among consumers using effective marketing techniques.
Learn how to promote your organization’s products and services. Liberty’s project management cognate will train you to assess risks and costs, set and meet project deadlines, and provide the support your employees need to accomplish tasks efficiently.
Join us and prepare to help businesses of all sizes gain a competitive advantage in the local, national, and international markets.
Earning your master’s in marketing can help you pursue new job opportunities, advance in your current field, or earn a higher salary. In particular, you can be equipped to fill managerial positions within your company.
Some of the roles you may qualify for after completing this program include:
Degree Completion Plan
Speak to one of our admissions specialists to help you choose the program that best fits your needs.
At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.
| Graduate Full Time | $580/Credit |
|---|---|
| Graduate Part Time | $645/Credit |
| Military Graduate | $290/Credit |
These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
All Tuition & Fees
If you are sending in a preliminary transcript for acceptance, you must:
Please see the Online Undergraduate Enrollment in Graduate Courses Policy page for information about starting graduate courses while finishing your bachelor’s degree.
Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.
Before sending unofficial college transcripts, please make sure they include the following:
An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.
If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.
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Submit your application online or over the phone.
Liberty University is dedicated to providing world-class educational experiences to military students across the globe.
Who May Qualify?
Available Benefits:
*Not applicable to certificates.
These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
Project managers play a vital role in marketing campaigns. They oversee projects from start to finish, equip team members to carry out tasks properly and efficiently, and bring together all of the smaller pieces to develop a marketing campaign that’s creative, targeted, and effective. Strong advertising campaigns are vital to a company’s success – and experienced project managers can ensure these campaigns are executed effectively and efficiently.
Liberty’s MS in Marketing – Project Management degree can help equip you with the theoretical and practical knowledge you need to work in managerial marketing roles. With the skills you can gain in this program, you can work your way up from being a project manager to overseeing an organization’s entire marketing department.
An MBA and a Master of Science are both valuable degrees that can help you take the next step in your career. But which degree is best for marketing professionals?
MBA programs cover a wide range of business topics, while our online MS in Marketing can equip you specifically for roles in marketing and communications. In other words, an MBA is a broader degree that teaches fundamental business skills. In contrast, an MS in Marketing provides more targeted, specialized training in strategic communication methods.
If you want to develop your marketing skills as well as gain advanced business knowledge, you may want to consider Liberty’s Master of Business Administration (MBA) in Marketing. Or, if you want to focus primarily on marketing and advertising, our MS in Marketing may be right for you.
This master’s program can help you prepare to sit for the Certified Associate in Project Management (CAPM) examination. Earn your degree at Liberty and gain a firm grasp on the skills and knowledge included on the exam.
The CAPM certification is a valuable credential conferred through the Project Management Institute (PMI). It can do the following:
Our online classes are only 8 weeks long, with 8 different start dates offered each year and no set login times.
This program can equip you to earn your CAPM credential, which is a valuable marketing project management certification that can help you stand out from other job candidates.
As an online Liberty student, you can access a wealth of resources through our top-notch research portal.
Network with marketing students, faculty, and professionals from across the country while completing your marketing management project degree.
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*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.