BSBA Online | Automotive Management Degree

120

Credit Hours

100% online, 8-week courses

Transfer in up to 75% of the degree total

Next Start Dates: January 19, 2026 | February 16, 2026 | March 23, 2026

Prepare to Lead in the Auto Industry with a Bachelor’s Degree in Automotive Business Management

Liberty University’s Bachelor of Science in Business Administration (BSBA) and Data Analysis – Automotive Dealership Management degree is a great way to gain managerial skills that may be applied in the automotive retail industry. Our dealership management courses can equip you with knowledge of this ever-growing field by training you in the areas of customer service, leadership, and communications. With this program, you can become an invaluable member of dealership operations.

The automotive industry covers a broad range of companies and roles that are involved in the design, production, and sale of motor vehicles and parts. If you want to work in a fast-paced field that lets you use your leadership and administration skills, auto industry management may be the right fit for you. Whether your goal is to work in sales, general management, or ownership, our online BSBA program can give you the tools you need to succeed in the automotive sector.

Our business administration program can help you develop highly sought-after communication and computer skills for all areas of business. With the automotive dealership management cognate, you can also gain specialized knowledge that can prepare you to lead in many areas. These include customer relations, inventory, sales, warranty, parts, and marketing in the auto industry.

Your officially conferred degree name will be Bachelor of Science in Business Administration (BSBA) and Data Analysis – Automotive Dealership Management.

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Private Nonprofit University
600+ Online Degrees
No Standardized Testing for Admission
Transfer in up to 75% of an Undergrad Degree
Transfer in up to 50% of a Grad/Doctoral Degree

Top 10 Reasons to Choose Liberty

Why Choose Our Automotive Business Management Degree?

This BSBA program can help you sharpen your knowledge and abilities as an auto dealership professional. Our faculty have extensive real-world experience in the automotive business, and they can prepare you to run an efficient, productive, and profitable vehicle dealership. If you want to work in the business and administration side of the auto industry, this degree can help you meet your career goals and gain an edge over your competition.

Our goal is to help you earn your degree in a way that fits your schedule, career needs, and academic interests. That’s why we’ve designed our BS in auto dealership management program to be 100% online. You can complete your courses from the comfort of your own home and get a flexible, affordable education that fits your personal schedule. Most importantly, you can finish college while still focusing on what really matters, like your family, job, and community.

What sets Liberty apart from other schools that offer business administration degrees? We won’t just help you succeed academically and professionally — we can help you become a Champion for Christ and follow your life’s calling. Your professors can teach you practical ways to integrate Christian principles with industry best practices. Partner with us and prepare to lead in the business world with excellence and integrity.

What Will You Study in Liberty’s BS Automotive Marketing and Management Degree Program?

Under the training of our seasoned professors, you can learn how to successfully lead in an auto dealership. You can also advance your expertise in the administrative aspects of a dealership, including marketing, sales, operations, legal issues, finance, business law, and management. With a program designed to train effective leaders in the auto industry, you can gain a practical, in-depth understanding of how to manage issues that arise within the automotive field.

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Tuition & Aid

At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.

To continue our mission of providing affordable education, electronic textbooks are provided for all undergraduate courses at no additional cost to you. As a full-time student, this could save you an estimated $800-2,000 per year on textbooks!

Undergraduate Full Time	$390/Credit
Undergraduate Part Time	$455/Credit
Military Undergraduate	$250/Credit

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

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Admission Information for Our BSBA in Automotive Dealership Management

Admission Requirements

Apply online or over the phone with an admissions counselor by calling (800) 424-9595.
- A non-refundable, non-transferable $50 application fee will be posted on the current application upon enrollment (waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required).
Send official high school transcripts or official GED test scores.*
- Students may be allowed to enroll in up to 12 credit hours with Liberty with the submission of our High School Self-Certification Form (login required – you will first need to claim your Liberty Account).
Send official college transcripts (mailed as sealed, unopened copies or sent via a direct electronic transcript system).
- Unofficial transcripts can be used for acceptance purposes with the submission of a Transcript Request Form.
Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.

*Official high school transcript requirement may be waived with college transcripts from an accredited college/university showing at least 12 earned credit hours with an acceptable GPA.

Note: A 2.0 or above cumulative GPA is required for admission in good standing.

Transcript Policies

High School Transcript Policy

Applicants may submit a High School Self-Certification Form in lieu of a final official high school transcript in order to enroll in up to 12 credit hours at Liberty University.

Applicants may submit a college transcript showing 12 or more credits from an accredited institution and a High School Self-Certification Form in lieu of high school transcripts.

Students must submit official high school transcripts, or official college transcripts showing at least 12 credit hours earned with an acceptable grade point average (GPA) from an accredited institution, in order to register for additional courses.

The official high school transcript, GED requirement, and High School Self-Certification Form can be waived if the applicant has earned an associate degree or higher.

Final transcripts must reflect all coursework and final grades received for grades 9-12, a graduation date, and an overall GPA. (Mailed transcripts must be in a sealed and unopened envelope.)

Unofficial College Transcript Policy

Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.

Before sending unofficial college transcripts, please make sure they include the following:

Your previous school’s name or logo printed on the document
Cumulative GPA
A list of completed courses and earned credit broken down by semester
Degree and date conferred (if applicable)

Official College Transcript Policy

An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.

If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.

Military Transfers

International Applicants

If you are an international applicant, you may be required to have your international transcripts reviewed. Information regarding the transcript evaluation process for international students can be found by visiting NACES.

Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.

Admissions Office Contact Information

Submit your application online or over the phone.

Start Online Application

Apply by phone: (800) 424-9595

Liberty University is dedicated to providing world-class educational experiences to military students across the globe.

Who May Qualify?

Active Duty
Reserve/National Guard
Veterans/Retirees
Spouses of Service Members and Veterans/Retirees
Current Department of Defense Employees

Available Benefits:

Tuition discounts – $250 per credit hour for undergraduate courses
Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $565 per course)*
8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
Potential college credit for military training

*Not applicable to certificates.

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

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*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.

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BSBA in Automotive Dealership Management Degree Drive towards your Future

Prepare to Lead in the Auto Industry with a Bachelor’s Degree in Automotive Business Management

What Sets Us Apart?

Why Choose Our Automotive Business Management Degree?

What Will You Study in Liberty’s BS Automotive Marketing and Management Degree Program?

Potential Career Opportunities

Featured Courses

Degree Information

Not sure what to choose?

Tuition & Aid

Financial Aid & Scholarships

Admission Information for Our BSBA in Automotive Dealership Management

Admission Requirements

Transcript Policies

Military Transfers

International Applicants

Admissions Office Contact Information

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