Dynamics of the American Automotive Dealership Industry – BUSI 370

CG • Section 8WK • 11/08/2019 to 04/16/2020 • Modified 03/31/2022

Course Description

An overview course in the Automotive Dealership Management Concentration that provides the foundation for understanding management principles that lead to successful dealership operations.

For information regarding prerequisites for this course, please refer to the Academic Course Catalog.

Rationale

Without a fundamental understanding of the business management concepts, a framework for successfully operating a dealership is missing and can adversely affect current and future performance results.

Measurable Learning Outcomes

Upon successful completion of this course, the student will be able to:

  1. Analyze the characteristics of successful partnerships between various categories of automotive manufacturers and dealerships.
  2. Analyze the key internal operations of an automotive dealership.
  3. Describe general marketing strategies for an automotive dealership in different scenarios.
  4. Calculate the financial impact of decisions within the successful dealership model.
  5. Integrate Christian worldview within the field of automotive management.

Course Assignment

Course Requirements Checklist

After reading the Course Syllabus and Student Expectations, the student will complete the related checklist found in the Course Overview.

Discussions (2)

Discussions are collaborative learning experiences. Therefore, the student is required to provide a thread in response to the provided prompt for each discussion.

Written Report Assignments (5)

The student is required to write a report describing the functions of an automotive dealership for various department levels. The report will require the student to answer questions provided for each written report assignment.

Written Report: Current Events Assignment

The student will read a blog from the National Automobile Dealers Association (NADA) website and write a brief report that answers questions provided for the assignment.

Case Study: Financial Analysis Assignment

The student will complete a case study report that answers questions based on financial reports provided for an example dealership. The student will be required to calculate various mathematical problems and write a narrative analysis of the financial status of the example dealership.

Essay: Integration of Faith and Learning Assignment

The student will complete an Integration of Faith and Learning Essay assignment. The student will describe how he/she would handle an ethical situation dealing various departments of a dealership. The student will demonstrate a clear relationship between Scripture verses selected by the student and the ethical behavior of a dealership manager.

Quiz: Final

The student will answer 50 questions based on the Reading & Study material for the assigned modules/weeks. The student will be allowed to use open-book/open-notes while taking the quiz.