Master of Arts in Digital Content Shape Stories that Stand Out
33
Credit Hours
100% online, 8-week courses
Transfer in up to 50% of the degree total
Next Start Dates: January 19, 2026 | February 16, 2026 | March 23, 2026
In today’s fast-paced, tech-saturated world, companies face an enormous challenge – finding ways to stand out to consumers whose brains are constantly being bombarded with information. How can an organization’s voice be heard when it must compete with thousands of other businesses for consumers’ attention? The answer: online video content.
The average person’s attention span is limited, so to reach consumers, companies must use techniques that are gripping, impactful, and to the point. Video content is all of these and so much more. A well-made video can engage viewers with its visual appeal, interesting story, and thought-provoking call to action.
With Liberty University’s online Master of Arts (MA) in Digital Content, you can learn how to craft powerful messages through video promotions and marketing. In addition, you can be equipped for in-demand jobs that let you exercise your creativity in the world of visual communications.
Your officially conferred degree name will be Master of Arts (MA) in Digital Content.
Backed by a brick-and-mortar campus ranked as Niche.com’s #2 Best College Campus in America for 2026
Our professors use innovative teaching methods to give you a quality education that prepares you for the job market. Drawing on years of real-world experience in the communications field, our faculty can provide first-hand training in the areas of promotion, video, and media design.
Companies need people who are skilled at creating video content that engages audiences and achieves specific business goals. With our master’s in video content, you can gain an edge over your competition and stand out to employers. In addition, you’ll acquire a diverse skill set that can help you land a job working in digital promotions for many different businesses, agencies, and nonprofits.
At Liberty, we want to help you follow God’s calling on your life. That’s why our professors won’t just teach you on-the-job skills—they’ll also help you explore how to live out your faith in the workplace. And with our master’s in digital content, you’ll complete all of your classes online. That way, you can earn your degree without putting your life on hold. You can pursue your academic and career goals while still focusing on your family, job, and home life.
The field of visual communications is growing at a rapid pace, and professionals who have a video master’s degree are in high demand across many industries. At Liberty, you can improve your communications skills and prepare to enter the business world as a leader in innovation and promotional techniques. Join us and learn how to help your company reach more consumers, increase its publicity, and enhance its reputation.
In this master’s degree, you’ll study the theories that are behind successful promotional campaigns. In addition, you can learn how to use these theories to achieve tangible results that will help your business reach its target audience. Your courses will also give you the chance to analyze and create visual promotional pieces using techniques for video storytelling, social media, and mobile platforms.
Furthermore, your classes will incorporate hands-on projects that can prepare you for the real world of video marketing. These opportunities will challenge your creativity and problem-solving abilities and help you build a portfolio that can highlight your skills and get you noticed by employers. In addition, the interactive design of your courses will help maximize your knowledge and potential.
Throughout this program, you’ll explore why social videos are such a key part of digital marketing campaigns. Using this fundamental knowledge, you’ll learn how to develop types of content that appeal to viewers, as well as how to incorporate videos into commercials, social media, web promotions, and more.
Degree Completion Plan
Speak to one of our admissions specialists to help you choose the program that best fits your needs.
At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.
| Graduate Full Time | $580/Credit |
|---|---|
| Graduate Part Time | $645/Credit |
| Military Graduate | $290/Credit |
These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
If you are sending in a preliminary transcript for acceptance, you must:
Please see the Online Undergraduate Enrollment in Graduate Courses Policy page for information about starting graduate courses while finishing your bachelor’s degree.
Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.
Before sending unofficial college transcripts, please make sure they include the following:
An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.
If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.
Liberty University Online Admissions Verification
1971 University Blvd.
Lynchburg, VA 24515
Submit your application online or over the phone.
Liberty University is dedicated to providing world-class educational experiences to military students across the globe.
Who May Qualify?
Available Benefits:
*Not applicable to certificates.
These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
Inner Navigation
Have questions?
*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.