Master of Science in Healthcare Administration

Apply Now Next start date: Jan 19 Request Information

Credit Hours

100% online, 8-week courses

Transfer in up to 50% of the degree total

Next Start Dates: January 19, 2026 | February 16, 2026 | March 23, 2026

Be a Leader in Your Field with an Online MS in Healthcare Administration – Marketing Degree

Liberty University’s Master of Science (MS) in Healthcare Administration – Marketing online degree program is designed to foster your knowledge of the healthcare industry and combine it with marketing. With this unique blend of instruction, you can gain valuable insight into healthcare marketing and public health communication sectors. As you work toward a degree in healthcare administration, you can be more prepared to pursue positions of added responsibility or begin a new career within the healthcare marketing industry.

Liberty University is one of the largest private, nonprofit universities in the nation and the largest university in Virginia. In addition to our marketing specialization, we offer more than 10 additional concentrations in our MS in Healthcare Administration online degree program. Our specializations give you the opportunity to create the degree path that matches your career aspirations and educational interests. Our master’s in healthcare administration with a marketing focus strives to help equip you with a better understanding of strategic marketing and brand management.

Your officially conferred degree name will be Master of Science (MS) in Healthcare Administration – Marketing.

Backed by a brick-and-mortar campus ranked as Niche.com’s #2 Best College Campus in America for 2026

Private Nonprofit University
600+ Online Degrees
No Standardized Testing for Admission
Transfer in up to 75% of an Undergrad Degree
Transfer in up to 50% of a Grad/Doctoral Degree

Top 10 Reasons to Choose Liberty

Why Choose Our Healthcare Administration – Medical Marketing Degree?

Liberty strives to provide quality education in a structure that works for you. That is why our healthcare marketing degree is offered 100% online – meaning that you can pursue your degree from the comfort of your home while remaining engaged with your family, church, and community. In addition, most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.

As you pursue your healthcare marketing degree, you can receive instruction and partnership with professors who have advanced degrees in their field and are dedicated to your success. Your professors will not only partner with you, but they will also pray for you and help guide you through your program. Whether you are interested in health science marketing or seek to create the marketing material for a healthcare facility, our professors are here to help you be more prepared to pursue your goals.

Liberty University is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC). This means that your degree has met rigorous accrediting and educational standards, so you can be confident that you are receiving a recognized credential.

Through our MS in Healthcare Administration with a focus on marketing, you can study to develop skills in the following areas:

Advertising
Brand reputation
Effective communication

What Will You Study in Liberty’s Healthcare Administration – Marketing Online Degree?

Our healthcare administration – marketing degree is designed to help provide you with spaces to cultivate the skills to become a contributing member of the healthcare field. You can study methods of positively representing yourself and your company through an understanding of strategic marketing

Our courses can help you understand the administrative and marketing principles necessary for communicating information to the public. As you work behind the scenes, the preparation you gain from this degree can be part of equipping you to work with confidence, creativity, and integrity.

You will begin your program by taking courses in healthcare informatics and career development within healthcare administration. Then, you will take courses in organizational behavior and ethics and legal issues within the healthcare administration field. All of this serves as a precursor to courses that you will take in strategic marketing management, marketing promotions, and brand management, which are integral to health marketing careers.

Potential Career Opportunities

Featured Courses

Degree Information

Degree Completion Plan

Speak to one of our admissions specialists to help you choose the program that best fits your needs.

Request Information

Tuition & Aid

At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.

Graduate Full Time	$580/Credit
Graduate Part Time	$645/Credit
Military Graduate	$290/Credit

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

All Tuition & Fees

Financial Aid & Scholarships

Financial Aid Forms & Eligibility

Scholarship Opportunities

Admission Information for Our MS in Healthcare Administration – Marketing Degree

Admission Requirements

Apply online or over the phone with an admissions counselor by calling (800) 424-9596.
- A non-refundable, non-transferable $50 application fee will be posted on the current application upon enrollment (waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required).
Send official college transcripts (mailed as sealed, unopened copies or sent via a direct electronic transcript system). A regionally or nationally accredited bachelor’s degree with at least a 3.0 GPA is required for admission in good standing. Applicants who have earned a master’s degree or at least 12 graduate credits from an accredited institution will be assessed on the basis of the master’s-level degree work.
- Unofficial transcripts can be used for acceptance purposes with the submission of a Transcript Request Form.
Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.

Preliminary Acceptance

If you are sending in a preliminary transcript for acceptance, you must:

Be in your final term and planning to start your master’s degree after the last day of class for your bachelor’s degree.
Complete a Bachelor’s Self-Certification Form confirming your completion date. You may download the form from the Forms and Downloads page or contact an admissions counselor to submit the form on your behalf.
Submit an official/unofficial transcript to confirm that you are in your final term. The preliminary transcript must show a minimum of 105 completed credit hours.
If you are a current Liberty University student completing your undergraduate degree, you will need to submit a Degree/Certificate Completion Application.
Send in an additional, final official transcript with a conferral date on it by the end of your first semester of enrollment in the new master’s degree.

Undergraduate Enrollment in Graduate Courses Policy

Transcript Policies

Unofficial College Transcript Policy

Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.

Before sending unofficial college transcripts, please make sure they include the following:

Your previous school’s name or logo printed on the document
Cumulative GPA
A list of completed courses and earned credit broken down by semester
Degree and date conferred (if applicable)

Official College Transcript Policy

An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.

If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.

Admissions Office Contact Information

Submit your application online or over the phone.

Start Online Application

Apply by phone: (800) 424-9595

Liberty University is dedicated to providing world-class educational experiences to military students across the globe.

Who May Qualify?

Active Duty
Reserve/National Guard
Veterans/Retirees
Spouses of Service Members and Veterans/Retirees
Current Department of Defense Employees

Available Benefits:

Tuition discounts – $290 per credit hour for graduate courses
Additional discount for veterans who serve in a civilian capacity as a First Responder*
8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)

*Not applicable to certificates.

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

View Military Benefits

Frequently Asked Questions for the Online Master of Science in Healthcare Administration

What is the difference between a master’s in health communication and a master’s in healthcare marketing?

There are a lot of similarities between a master’s in health communication and a master’s in healthcare marketing. However, one of the biggest differences is that while marketing implements communication, communication does not necessarily implement marketing. Communication is one of many functions of marketing. With Liberty’s MS in healthcare administration marketing, you will take courses that develop strategic communication as a function of marketing in a way that is designed to help you succeed in the healthcare industry.

What resources will be available to me in this program?

Are you ready to change your future?

Apply Now

App Fee Waived This Week*

Request Information

*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.

Choose a Program Level

Choose a program level

Associate

Bachelor’s

Master’s

Doctorate

Certificate

Select a Field of Study

Select a field of study

Select a Program

Select a program

Change

Legal First Name

Enter legal first name

Legal Last Name

Enter legal last name

Email

Enter an email address

Phone

Enter a phone number

Full Address

Enter an address

Apt., P.O. Box, or can’t find your address?Enter it manually instead.

Country

Select a Country

Street Address

Enter Street Address

City

Enter City

State

Enter State

ZIP/Postal Code

Enter Zip Code

Back to automated address search

Start my application now for FREE

You will be automatically taken to the application once you submit your request for information

By submitting contact information through this form, I agree that Liberty University and its affiliates may call and/or text me about its offerings by any phone number I have provided and may provide in the future, including any wireless number, using automated technology.

Message and data rates may apply. For additional information, text HELP to 49595 or 49596. You may opt-out at any time by sending STOP to 49595 or 49596. Visit for Terms & Conditions and Privacy Policy.

Chat Request Info Apply

MS in Healthcare Administration – Marketing Innovating and Elevating Healthcare Marketing

Be a Leader in Your Field with an Online MS in Healthcare Administration – Marketing Degree

What Sets Us Apart?

Why Choose Our Healthcare Administration – Medical Marketing Degree?

What Will You Study in Liberty’s Healthcare Administration – Marketing Online Degree?

Potential Career Opportunities

Featured Courses

Degree Information

Not sure what to choose?

Tuition & Aid

Financial Aid & Scholarships

Admission Information for Our MS in Healthcare Administration – Marketing Degree

Admission Requirements

Preliminary Acceptance

Undergraduate Enrollment in Graduate Courses Policy

Transcript Policies

Admissions Office Contact Information

Ready to Apply?

Military

Frequently Asked Questions for the Online Master of Science in Healthcare Administration

What is the difference between a master’s in health communication and a master’s in healthcare marketing?

What resources will be available to me in this program?

Are you ready to change your future?

Request Information About a Program

Request Info About Liberty University Online

Choose a Program Level

Select a Field of Study

Select a Program

Next: Contact Info

Legal First Name

Legal Last Name

Email

Phone

Full Address

Country

Street Address

City

State

ZIP/Postal Code

Request Information