Bachelors Degree In Analytics
Credit Hours
Class Type
100% online, 8-week courses
Transfer Credits
Transfer in up to 75% of the degree total
Next Start Date
May 13, 2024
Liberty University is accredited by SACSCOC

Help Companies Make Data-Driven Decisions with a Bachelor’s Degree in Analytics and Business Administration

Are you interested in pairing technology and data analysis skills with your business career? Do you want to stand out and land a rewarding job in today’s technologically advanced marketplace? At Liberty, we have designed our 100% online Bachelor of Science in Business Administration (BSBA) and Data Analysis – Data Analytics degree to help you do just that!

Becoming an industry leader in the ever-evolving field of data analytics requires a solid understanding of the power of data in informing high-quality decision-making. Our online data analytics classes can help equip you with a business degree that focuses on meeting the needs of today’s organizations.

Our program blends courses found in both a data analytics bachelor’s degree and a business administration degree to help prepare you for a successful career. In addition, our faculty teach from a biblical worldview to help fulfill our mission of Training Champions for Christ. An online bachelor’s degree in business analytics is a great next step to take toward pursuing a career in business or data science!

Partner with us and explore the evolving world of data and information while developing a strong foundation in the functional areas of business. Your interest in business administration and technology can be fused into a career you’ll love. Apply today and get the knowledge you need to pursue roles in business intelligence, data analysis, quality assurance, decision support, and more.

What is data analytics? How is it related to business?

Data analytics involves collecting data and making sense of it in order to understand what a company is doing well and where it needs to improve. For instance, an organization might analyze data from online sales and website traffic to figure out how to better connect with consumers digitally. Data analytics plays a critical role in business because it allows organizations to base their goals, strategies, and decisions on concrete, real-world factors and produce tangible results.

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Why Choose Liberty’s Online BS in Business Administration and Data Analysis – Data Analytics Degree?

There is a growing need for business professionals to develop technological and analytical skills in order to compete in an increasingly data-driven marketplace. Analysts and managers alike are expected to think critically and make important decisions utilizing the vast amount of data available.

According to the Bureau of Labor Statistics, the demand for management analysts is expected to grow 14% from 2020 to 2030 – faster than the average for all occupations.* Management analysts play a vital role in helping organizations improve their efficiency. With a business and data analytics undergraduate degree from Liberty, you can become equipped to pursue tremendous job opportunities.

Our courses are taught by professors who have years of real-world experience. Additionally, Liberty is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) – so you can be confident that you are receiving a world-class education.

Data Analytics Degree Program


At Liberty, you don’t have to put your life on hold to finish your degree. Our BSBA – data analytics degree program is offered 100% online with 8-week courses and no set login times. That means you’ll have the flexibility you need to stay invested in your job, family, and community while taking the next step toward achieving your career goals.

*Bureau of Labor Statistics, U.S. Department of Labor, at Management Analysts (viewed online March 25, 2022). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.

Frequently Asked Questions

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What is the best degree to pursue after a BSBA?

What Will You Learn in Our Online Bachelor’s Degree in Business Administration – Data Analytics?

Our online BS in business administration – data analytics degree is designed to help you apply effective business practices in an ethical manner. This degree includes core business courses as well as specialized courses focusing on data analytics. The core classes provide well-rounded training in pivotal business topics such as accounting, business law, international business, and marketing principles.

Other topics of study in the core courses include:

  • Corporate finance
  • Financial statement analysis
  • Human resource management
  • Macroeconomics
  • Microeconomics
  • Organizational ethics
  • Principles of management
  • Strategic planning

Within the data analytics specialization, you can learn how to evaluate business environments and use data to help companies accomplish important objectives. You’ll also explore how to develop appropriate business strategies, policies, and solutions for sustainable competitive advantage.

Some of the major topics explored in this specialization include:

  • Business analytics, with an emphasis on descriptive-analytical techniques and theory
  • Collecting data and discovering data patterns
  • Extracting meaning from Structured Query Language and data modeling for decision-making
  • Methods of data collection and its impact and variation in a business setting
  • Prescriptive and predictive analytics
  • Real-world context analyses utilizing data sets and case studies
  • Selecting appropriate forecasting techniques
  • Time series and regression forecasting techniques

By combining your knowledge of effective business practices with practical methods for data analysis, you can help organizations of all sizes improve their decision-making processes.

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Degree Information
Military Benefits
Admission Requirements

Highlights of Our BSBA – Online Data Analytics Degree Program

  • We are recognized by multiple institutions for our academic quality, affordability, and accessibility. Our commitment to excellence also helped us rank in the top 10% of’s best online schools in America. Earning your online analytics degree from a nonprofit university with this kind of recognition can help set you apart from others in your field.
  • Your success is our success, which is why we’re committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we’ve frozen tuition rates for our undergraduate, graduate, and doctoral programs for the past 9 years – and counting.
  • To continue our mission of providing affordable education, electronic textbooks are provided for all undergraduate courses at no cost to you. As a full-time student, this could save you an estimated $800-2,000 per year on textbooks!
  • Find out how you can earn potential college credit and finish your degree faster with our Experience Plus program.
  • You’ll have access to a wide variety of resources through Liberty’s Jerry Falwell Library search portal while you pursue your BS in Business Administration with a data analytics concentration.

BSBA in Data Analytics Degree Online Information

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Military Benefits for the BS in Business Administration – Data Analytics

Liberty University is dedicated to providing world-class educational experiences to military students across the globe. Whether you are a current service member, discharged or retired from service, or the spouse of a service member or veteran, we are here to support you every step of the journey.

As a thank-you for your dedication and service to our country, Liberty is honored to serve and support you in your pursuit of online education by offering the following benefits:

  • Tuition discounts – $250 per credit hour for undergraduate courses
  • Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $565 per course)
  • 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
  • Potential college credit for military training

Potential Careers with a BSBA in Data Analytics Online Degree

  • Analytics consultant
  • Business analyst
  • Business consultant
  • Business intelligence manager
  • Data analyst
  • Data quality analyst
  • Database analyst
  • Decision support analyst
  • Operations analyst
  • Reports analyst

Admission Requirements for Liberty’s Online Business Data Analytics Degree Program

Applicants must have a 2.0 or above cumulative GPA for admission in good standing. Please visit our admission requirements page for more detailed admissions-related information.

All applicants must submit the following:

  • Admission application
  • Application fee*
  • Official college transcripts
  • Unofficial college transcripts may be accepted with a completed official transcript request form**
  • High School Self-Certification form and official high school transcripts within first 12 credit hours
  • Proof of English proficiency (for applicants whose native language is other than English)

*There is no upfront application fee; however, a deferred $50 application fee will be assessed during Financial Check-In. This fee is waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required.

**An official transcript is needed within 60 days of acceptance or before non-attendance drops for the first set of matriculated classes, whichever comes first.