Online BSBA | Data Analytics | Liberty University

120

Credit Hours

100% online, 8-week courses

Transfer in up to 75% of the degree total

Next Start Dates: February 16, 2026 | March 23, 2026 | May 18, 2026

Explore How a Data Analyst Degree Can Support Business Decision-Making

Are you interested in pairing technology and data analysis skills with your business career? At Liberty, we have designed our 100% online Bachelor of Science in Business Administration (BSBA) and Data Analysis – Data Analytics degree to help develop analytical and business fundamentals relevant to today’s technologically advanced marketplace!

Becoming an industry leader in the ever-evolving field of data analytics requires a solid understanding of the power of data in informing high-quality decision-making. Data analyst online classes can help equip you with a business degree that focuses on meeting the needs of today’s organizations.

If you are looking to be an effective business leader, our data analyst courses online can assist in developing communication and computer application skills for synthesizing common management problems in the field of data analytics. You can fuse your interests in business administration and technology into a passion to pursue roles in business intelligence, data analysis, quality assurance, decision support, and more.

Partner with us and explore the evolving world of data and information while developing a strong foundation in the functional areas of business. Your interest in business administration and technology can be fused into a career you’ll love. Apply today and get the knowledge you need to pursue roles in business intelligence, data analysis, quality assurance, decision support, and more.

Your officially conferred degree name will be Bachelor of Science in Business Administration (BSBA) and Data Analysis – Data Analytics.

Backed by a brick-and-mortar campus ranked as Niche.com’s #2 Best College Campus in America for 2026

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600+ Online Degrees
No Standardized Testing for Admission
Transfer in up to 75% of an Undergrad Degree
Transfer in up to 50% of a Grad/Doctoral Degree

Top 10 Reasons to Choose Liberty

Why Choose Liberty’s Online BSBA in Data Analytics Degree?

A data analytics bachelor’s degree can help you develop technological and analytical skills. Such skills can support critical thinking and essential decision-making. Data analytics then uses a vast amount of available data to see where a business has been, where it is trending, and where it is likely to go in the near future.

According to the Bureau of Labor Statistics, the demand for management analysts is expected to grow by 9% by 2034 – faster than the average for all occupations.* Data analysts play a vital role in helping organizations improve their efficiency. With a BSBA in data analytics from Liberty, you can be equipped to pursue job opportunities with fresh data insights.

Our program blends courses in business principles and data education to help prepare you for a career in data analysis. In addition, Liberty’s faculty possess real-world experience and teach from a biblical worldview, helping fulfill our mission of Training Champions for Christ. An online bachelor’s degree in analytics provides a valuable next step toward pursuing a career in business or data science!

Additionally, Liberty is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC), so you can be confident that you’re receiving a credible, top-notch education. Our online programs are backed by our brick-and-mortar campus – ranked as Niche.com’s #2 Best College Campus in America for 2026 – and that commitment to excellence extends to our online students as well.

Liberty’s online programs have 8 different start dates per year, so you can start pursuing your degree when the time is right for you! Our BSBA – data analytics degree program is 100% online with 8-week courses and no set login times. This flexibility means that you can stay invested in your job, family, and community while taking the next step toward pursuing your career goals.

*Bureau of Labor Statistics, U.S. Department of Labor, at Management Analysts (viewed online Jan. 15, 2026). Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.

What Will You Study in an Online Data Analytics Degree?

The online data analytics bachelor’s degree is designed to help you ethically apply effective business practices. As a data-focused degree, this program includes both core business courses and specialized data analyst classes. The core classes provide well-rounded training in the fundamentals of business, including accounting, business law, international business, and marketing principles.

Similarly, Liberty University aims to train you in strategic planning and management principles. A BSBA will also cover corporate finance, organizational ethics, and human resource management to support informed decision-making. Additionally, you will be able to study the role of financial statement analysis through interpretations of balance sheet, income statement, and statement of cash flows.

By taking online courses for data analysts, you can learn how to evaluate business environments and use data to help companies accomplish important objectives. You can also study how to develop effective business strategies, policies, and solutions to achieve a sustainable competitive advantage.

Some of the major topics explored in the data analytics specialization include:

Business analytics, with an emphasis on descriptive-analytical techniques and theory
Collecting data and discovering data patterns
Extracting meaning from Structured Query Language (SQL) and data modeling for decision-making
Methods of data collection and their impact and variation in a business setting
Prescriptive and predictive analytics
Python Computer Software
Real-world context analyses utilizing data sets and case studies
Selecting appropriate forecasting techniques
Time series and regression forecasting techniques

By combining your knowledge of effective business practices with practical data analysis methods, you can help a wide range of organizations improve their decision-making processes.

Potential Data Analytics Career Opportunities

Featured Data Analytics Courses Online

Degree Information

Degree Completion Plan

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Tuition & Aid

At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.

To continue our mission of providing affordable education, electronic textbooks are provided for all undergraduate courses at no additional cost to you. As a full-time student, this could save you an estimated $800-2,000 per year on textbooks!

Undergraduate Full Time	$390/Credit
Undergraduate Part Time	$455/Credit
Military Undergraduate	$250/Credit

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

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Admission Information for the BSBA in Data Analytics Degree Online

Admission Requirements

Apply online or over the phone with an admissions counselor by calling (800) 424-9595.
- A non-refundable, non-transferable $50 application fee will be posted on the current application upon enrollment (waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required).
Send official high school transcripts or official GED test scores.*
- Students may be allowed to enroll in up to 12 credit hours with Liberty with the submission of our High School Self-Certification Form (login required – you will first need to claim your Liberty Account).
Send official college transcripts (mailed as sealed, unopened copies or sent via a direct electronic transcript system).
- Unofficial transcripts can be used for acceptance purposes with the submission of a Transcript Request Form.
Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.

*Official high school transcript requirement may be waived with college transcripts from an accredited college/university showing at least 12 earned credit hours with an acceptable GPA.

Note: A 2.0 or above cumulative GPA is required for admission in good standing.

Transcript Policies

High School Transcript Policy

Applicants may submit a High School Self-Certification Form in lieu of a final official high school transcript in order to enroll in up to 12 credit hours at Liberty University.

Applicants may submit a college transcript showing 12 or more credits from an accredited institution and a High School Self-Certification Form in lieu of high school transcripts.

Students must submit official high school transcripts, or official college transcripts showing at least 12 credit hours earned with an acceptable grade point average (GPA) from an accredited institution, in order to register for additional courses.

The official high school transcript, GED requirement, and High School Self-Certification Form can be waived if the applicant has earned an associate degree or higher.

Final transcripts must reflect all coursework and final grades received for grades 9-12, a graduation date, and an overall GPA. (Mailed transcripts must be in a sealed and unopened envelope.)

Unofficial College Transcript Policy

Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.

Before sending unofficial college transcripts, please make sure they include the following:

Your previous school’s name or logo printed on the document
Cumulative GPA
A list of completed courses and earned credit broken down by semester
Degree and date conferred (if applicable)

Official College Transcript Policy

An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.

If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.

Military Transfers

International Applicants

If you are an international applicant, you may be required to have your international transcripts reviewed. Information regarding the transcript evaluation process for international students can be found by visiting NACES.

Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.

Admissions Office Contact Information

Submit your application online or over the phone.

Start Online Application

Apply by phone: (800) 424-9595

Liberty University is dedicated to providing world-class educational experiences to military students across the globe.

Who May Qualify?

Active Duty
Reserve/National Guard
Veterans/Retirees
Spouses of Service Members and Veterans/Retirees
Current Department of Defense Employees

Available Benefits:

Tuition discounts – $250 per credit hour for undergraduate courses
Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $565 per course)*
8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
Potential college credit for military training

*Not applicable to certificates.

These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.

View Military Benefits

Frequently Asked Questions About Data Analytics Online Programs

What is data analytics? How is it related to business?

Data analytics involves collecting data and making sense of it to understand what a company is doing well and where it needs to improve. This process typically involves reviewing raw data entered by someone before identifying historical trends to inform future data science findings. For instance, an organization might analyze data from online sales and website traffic to figure out how to better connect with consumers digitally.

Data processing plays a critical role in business because it allows organizations to base their goals, strategies, and decisions on concrete, real-world factors. Data analysis produces tangible results from data-driven decisions.

Are data analytics and data science the same?

While data analytics and data science are similar fields, they do have distinct features. Data analytics reviews past data to inform present descriptive or diagnostic decisions for an organization. In short, data analytics focuses on what happened in the past and how to improve company efficiency and find patterns for business decisions. This work requires the employment of databases, spreadsheets, SQL, and tools such as Tableau.

On the other hand, data science is the broader umbrella that goes far beyond data analytics to encompass artificial intelligence, data engineering, statistical modeling, data mining, and even data visualization. Data scientists work to turn raw data into actionable intelligence through various predictive models and prescriptive analytics, such as Big Data Analytics. From here, data analytics picks up the structured and unstructured data insights for analysis.

Will AI replace data analysts?

That is very unlikely. AI now plays a growing role in how organizations collect, process, and analyze data. You may encounter tools that automate tasks such as cleaning datasets, identifying patterns, or generating predictions. These technologies can help handle large volumes of information more efficiently, but they typically support data analysts rather than replace them.

As a data analyst, you often contribute more than technical execution. Through a degree in data analytics, you can ask meaningful questions, interpret results within real-world or organizational contexts, and explain insights to stakeholders who rely on data to guide decisions. These responsibilities require critical thinking, communication, and subject-matter understanding – skills that AI tools do not apply independently.

As AI adoption continues, you may spend less time on repetitive tasks and more time focusing on strategic analysis, problem-solving, and decision support. Developing skills in both core data principles and emerging AI-driven technologies can help you adapt as tools and expectations change.

Overall, AI is changing how data analysis works, but a degree in data analytics covers skills that are not going away. Your ability to interpret data, apply judgment, and translate insights into action can continue to play a key role across many industries

Is a business analytics degree worth it?

Ultimately, whether a business analytics degree is the right fit for you depends on your ultimate goals. If you enjoy working with data, solving problems, and supporting business outcomes, a BSBA in data analytics can offer valuable knowledge and help prepare you for careers where data skills are in demand.

A Bachelor of Science in Business Administration (BSBA) – Data Analysis from Liberty University can help you build the technical skills employers look for in data-driven roles. In an analytics degree, you have the opportunity to learn how to collect, organize, and interpret business data; use advanced analytics tools and software; and turn findings into clear recommendations. You will also explore areas such as statistics, data visualization, and decision-making that are widely used across industries.

Many organizations rely on data to guide strategy, improve performance, and solve problems. With skills in business analytics, you may qualify for roles that involve analyzing trends, supporting operational decisions, or helping teams use data to reach goals. A degree in data analytics online can also serve as a foundation if you later choose to pursue advanced study.

What is the best degree to pursue after a BSBA?

Depending on your interests and goals, you may decide that a bachelor’s degree is the final step you need to take in your educational journey – or you may find that continuing your studies at the graduate level can help open up additional doors of opportunity and enable you to go further in your career.

If you decide to pursue a master’s degree after earning your BS in Business Administration, Liberty has options! One popular path for BSBA graduates is the Master of Business Administration (MBA) degree program, which can build on your undergraduate studies to help prepare you for new opportunities in business.

If you have a passion for data analytics, you are likely very tech-oriented. If so, our Master of Science in Information Systems or Master of Science in Information Technology may be right for you.

We also offer a variety of other business master’s programs, ranging from accounting and finance to sports management and healthcare administration.
Interested in completing a master’s degree outside the field of business? Liberty offers numerous graduate programs in many different fields, so you can pick the program that’s best for you. Visit our online master’s programs page to see all your options!

Are you ready to change your future?

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*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.

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BSBA in Data Analytics Degree Program Dive into Data Insights

Explore How a Data Analyst Degree Can Support Business Decision-Making

What Sets Us Apart?

Why Choose Liberty’s Online BSBA in Data Analytics Degree?

What Will You Study in an Online Data Analytics Degree?

Potential Data Analytics Career Opportunities

Featured Data Analytics Courses Online

Degree Information

Not sure what to choose?

Tuition & Aid

Financial Aid & Scholarships

Admission Information for the BSBA in Data Analytics Degree Online

Admission Requirements

Transcript Policies

Military Transfers

International Applicants

Admissions Office Contact Information

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Frequently Asked Questions About Data Analytics Online Programs

What is data analytics? How is it related to business?

Are data analytics and data science the same?

Will AI replace data analysts?

Is a business analytics degree worth it?

What is the best degree to pursue after a BSBA?

Are you ready to change your future?

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