Marketing And Sales Bachelor Degree
Credit Hours
Degree ACBSP
Class Type
100% online, 8-week courses
Transfer Credits
Transfer in up to 75% of the degree total
Next Start Date
May 13, 2024

Help Your Company Excel by Earning a BSBA in Sales Management and Professional Selling

For a company to succeed, it needs more than just innovative products and services. It also needs a well-researched marketing plan and professionals who can oversee sales operations to ensure that the business connects with customers and meets sales goals. That’s where professional selling and sales management comes in. With Liberty University’s online Bachelor of Science in Business Administration (BSBA) and Data Analysis – Sales Management and Professional Selling, you can prepare to implement effective sales techniques in a variety of industries.

In our online sales and marketing program, you will study key marketing and sales strategies like how to negotiate and close deals. With the training you receive from our seasoned faculty, you can gain skills that will help your company flourish in an increasingly competitive marketplace. Sales management involves implementing marketing plans on a practical, personal level. The people who work in professional selling play a vital role in connecting with customers.

ACBSP Accredited Program Logo

Among only 3% of business schools worldwide to receive ACBSP accreditation


If you want to enter a fast-paced job that lets you bring people together, sales management may be the right fit for you!

Why Choose Liberty’s BSBA in Sales Management and Professional Selling Degree Online?

100% Online Format

Pursue a degree that works around your schedule.

Distinguished Faculty

Study under business professionals ready to share their expertise with you.


Learn Christian ethics and principles to incorporate into your work.

Program Accreditation

Pursue your degree confidently, knowing it has met rigorous accreditation standards.

OnlineColleges Center For Online Education Best Online Colleges In Virginia
Intelligent Best Business Administration Bachelors Degrees
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What Will You Learn in Our Business Management and Data Analysis – Sales Management and Professional Selling Bachelor’s Degree Program?

This degree includes a combination of general business classes and specialized sales courses. You’ll gain skills that can prepare you for any sector of the business field and knowledge that can equip you specifically for effective sales management.

In the core business courses, you will study a wide variety of relevant topics, including financial accounting, business law, human resource management, corporate finance, business ethics, and strategic planning. Through the concentration in sales, you will take an in-depth look at industry best practices for professional sales management.

For instance, you’ll learn how to conduct marketing research that will help your company cut costs, make wise marketing decisions, and effectively reach consumers. You’ll also explore how to:

  • Build positive, long-lasting relationships between your business and customers
  • Conduct successful retail management
  • Initiate and close sales contracts

With a degree in sales and marketing from Liberty, you can prepare to lead in the business field with excellence and integrity. Partner with us and prepare for an exciting, rewarding career that lets you flex your creative muscles, maximize your communications skills, and bring people together through the power of effective marketing.

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Degree Information
Military Benefits
Admission Requirements

Our Online BSBA – Sales Management and Professional Sales Degree Information 

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Military Benefits for Our BSBA – Sales Management and Professional Selling Degree

Liberty University is dedicated to providing world-class educational experiences to military students across the globe. Whether you are a current service member, discharged or retired from service, or the spouse of a service member or veteran, we are here to support you every step of the journey.

As a thank-you for your dedication and service to our country, Liberty is honored to serve and support you in your pursuit of online education by offering the following benefits:

  • Tuition discounts – $250 per credit hour for undergraduate courses
  • Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $565 per course)
  • 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
  • Potential college credit for military training

What Can You Do with a Bachelor’s in Business Administration – Sales Management and Professional Selling?

By completing a degree in business administration – sales management and professional selling, you can gain the tools you need to succeed in a wide variety of career paths. Some of the roles you may qualify for include:

  • Advertising coordinator
  • Branch sales manager
  • Insurance broker
  • Real estate agent
  • Retail manager
  • Sales manager
  • Sales representative

Highlights of Our Online Bachelor’s in Business Administration – Sales Management and Professional Selling Degree

  • We are recognized by multiple institutions for our academic quality, affordability, and accessibility. Our commitment to excellence also helped us rank in the top 10% of’s best online schools in America. Earning your online BSBA in Sales Management and Professional Selling degree from a nonprofit university with this kind of recognition can help set you apart from others in your field.
  • Your success is our success, which is why we’re committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we’ve frozen tuition rates for our undergraduate, graduate, and doctoral programs for the past 9 years – and counting.
  • To continue our mission of providing affordable education, electronic textbooks are provided for all undergraduate courses at no cost to you. As a full-time student, this could save you an estimated $800-2,000 per year on textbooks!
  • You can access a wide variety of resources through our research portal while completing sales management courses online at Liberty.
  • Our BSBA is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). Our School of Business is among only 3% of business schools worldwide to earn ACBSP accreditation, and having an ACBSP-accredited degree may give you a competitive advantage in the job market and help you stand out to employers.
  • You may be eligible to earn additional credit through relevant life experience.

Admission Requirements for Liberty’s Online BSBA Degrees

Applicants must have a 2.0 or above cumulative GPA for admission in good standing. Please visit our admission requirements page for more detailed admissions-related information. 

All applicants must submit the following:

  • Admission application
  • Application fee*
  • Official college transcripts
  • Unofficial college transcripts may be accepted with a completed official transcript request form**
  • Official high school transcripts or official GED test scores are required for an official admissions decision
    • Students may be allowed to enroll in up to 12 credit hours with Liberty with the submission of an unofficial high school transcript and our High School Self-Certification form
  • Proof of English proficiency (for applicants whose native language is other than English)

*There is no upfront application fee; however, a deferred $50 application fee will be assessed during Financial Check-In. This fee is waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required.

**An official transcript is needed within 60 days of acceptance or before non-attendance drops for the first set of matriculated classes, whichever comes first.