WRIT 404 Print and Digital Publishing

An introduction to professional publication, focusing on the building of platforms and publication record resulting in the maturation of the writer’s skills and brand.

For information regarding prerequisites for this course, please refer to the Academic Course Catalog.

Course Guide

View this course’s outcomes, policies, schedule, and more.*

*The information contained in our Course Guides is provided as a sample. Specific course curriculum and requirements for each course are provided by individual instructors each semester. Students should not use Course Guides to find and complete assignments, class prerequisites, or order books.


Moving into the publication space is often a challenging task for the aspiring author. This course will equip the student to evaluate the opportunities for publication both within traditional and nontraditional mediums.


Textbook Readings and Lecture Presentations/Notes

No details available.

Course Requirements Checklist

After reading the Course Syllabus and Student Expectations, the student will complete the related checklist found in the Course Overview.

Discussions (8)

Discussions are collaborative learning experiences. Therefore, the student is required to provide a thread in response to the provided prompt for each Discussion. Each thread must be 200-300 words and demonstrate course-related knowledge. In addition to the thread, the student is
required to reply to 2 other classmates’ threads. Each reply must be 150 words. (CLO: A, B, C, D)

The student will create a book project to use in completing assignments throughout this course. This foundational assignment will prepare students to navigate the publishing process. (CLO: A, B, D, E)

In this assignment, the student will research and analyze the use of keywords, categories, and subcategories for books in his/her genre. (CLO: B, C)

In this assignment, the student will assess traditional and nontraditional modes of publication. (CLO: A, B, C)

In this assignment, the student will craft an intentional marketing strategy that reflects calling, purpose, and prayerful consideration. (CLO: A, B, C)

In this assignment, the student will demonstrate practical application of marketing strategy by developing sample content for multimedia. (CLO: C)

In this assignment, the student will research author websites and craft a design strategy or graphic mockup of a personal author website. (CLO: C)

In this assignment, the student will research and identify potential literary agents. (CLO: D, E)

In this assignment, the student will write an effective, persuasive query letter to a literary agent. (CLO: D, E)


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