BUSI 715 Qualitative and Case Study Methods for Business Research

This doctoral level course examines the qualitative method used in business research, with a focus on five qualitative designs: narrative, phenomenological, grounded theory, ethnographic, and case study. Underpinning philosophical assumptions are presented in context with the selected qualitative designs. The course also covers data collection, analysis, and validation measures appropriate for qualitative research.

Selecting the appropriate method for exploring or examining business problems is a critical step in the research design process. Once it has been determined that a qualitative approach is suitable for addressing the research question, the qualitative researcher is presented with several options for inquiry design. Understanding the features and differences of each design can assist the researcher in selecting the best route for exploring the business problem to obtain actionable results. While paralleling quantitative research requirements, data collection, analysis, validity and reliability measures in qualitative research involve distinct language and protocol.

Textbook readings and presentations

No details available.

Course Requirements Checklist

After reading the Course Syllabus and Student Expectations, the student will complete the related checklist found in Module/Week 1.

Discussion Board Forums (6)

Discussion boards are collaborative learning experiences. Therefore, this course requires 6 distinct discussion forums. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Literature Review

This course requires 1 Literature Review paper. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Narrative Assignment

This course requires 1 Narrative Assignment. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Phenomenology Assignment

This course requires 1 Phenomenology Assignment. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Case Study Assignment

This course requires 1 Case Study Assignment. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Grounded Theory and Ethnography Assignment

This course requires 1 Grounded Theory and Ethnography Assignment. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Interview Transcript Assignment

This course requires 1 Interview Transcript Assignment. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.

Qualitative Data Analysis Assignment

This course requires 1 Qualitative Data Analysis Assignment. The specific requirements, point weightings, grading rubrics, and due dates are listed in the Course Content section of Blackboard.