BUSI 600 Business Research Methods

Business research is a systematic inquiry whose objective is to provide information to solve managerial problems. This course is an introduction on how to do business research with an emphasis on applied problem solving. It has a major focus on problem identification and analysis, problem solving strategies and communication skills.

For information regarding prerequisites for this course, please refer to the Academic Course Catalog.

Course Guide

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Business research provides the information needed to make sound business decisions. It helps organizations reduce the chance for costly errors in production, human resources, marketing, entering global markets, and strategic planning. The emphasis of this course is on teaching the student to become an effective consumer of business research.

Textbook readings and lecture presentations

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Course Requirements Checklist

After reading the Course Syllabus and Student Expectations, the student will complete the related checklist found in the Course Overview.

Discussions (4)

The discussions are based upon the questions in an assigned case study. The student will post a initial thread of between 800-1000 words, incorporate at least 5 scholarly (peer-reviewed) articles (at least 1 per question), 1 biblical application/integration, and demonstrate course-related knowledge. Citations and references must follow current APA style. In addition, the student will respond to at least two classmates with 450–600 words, incorporate at least 2 scholarly (peer-reviewed) articles, 1 biblical application/integration, and include substantive analysis and insights. Citations and references must follow current APA style.

Read & Interact Assignments (16)

Within this course, the student will be required to read and interact with the textbook within the third party platform, SmartBook. The student must complete each reading and item in the textbook in order to earn the points associated with the assigned reading and prior to completing any Homework Assignment. 

Case Study Assignments (3)

The student will write Case Study Assignments based upon the case studies provided. Each Case Study Assignment must be at least 900 words and follow current APA style. The Case Study Assignments must answer the assigned questions. The student must incorporate 4 scholarly (peer reviewed) research articles in each case study submission.

Research Proposal: Topic Assignment

The major course writing assignment is a research proposal. In preparation for that assignment, the student will identify his/her topic, craft a problem statement, identify 10 scholarly (peer reviewed) articles to support his/her topic, and create an annotated bibliography. The paper must follow current APA style.

Research Proposal: Final Assignment

The student will write a research proposal on a topic of personal interest/value. This assignment is a comprehensive proposal to include clarifying the research question; examining the scholarly literature; designing the research; data collection, preparation and examination; analyzing the data; and reporting on the research. The paper must follow current APA style, contain at least 3,000 words of content (excluding the title page and references), and utilize at least 10 scholarly (peer reviewed) articles.

Quizzes (8)

In each module, the student will complete an untimed, open book, 25 question (true/false or multiple-choice) reading comprehension quiz to demonstrate course content mastery of the assigned reading. The student will complete quizzes within the third party platform, Connect Plus. Each quiz will be open-book/open-notes and the grade will transfer to Canvas.

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