Master of Arts in Strategic Communication
Spark Your Creativity for a Career Centered on Strategic Innovation with Liberty
Ready to take your career goals to the next level? Train for esteemed industry positions like advertising director, chief marketing officer, web strategies specialist, or director of customer relations. At Liberty, you can further your education and equip yourself to pursue roles like these.
Our Master of Arts (MA) in Strategic Communication – Digital Communication is designed with you in mind. Because we focus our curriculum on current technology, trends, and best practices, you can be confident that your degree can provide the industry skills employers often seek.
Study how to create impactful campaigns and events centered on consistent branding. Develop a strong ability to produce content that tells a story and truly connects with your target audience. Today’s consumers have more power than ever, so catering to their interests and behaviors is vital to your success in communications.
Take the next step toward a career like no other. The possibilities within this growing industry are limitless, so partner with us at Liberty as we help prepare you for all specialized areas. Develop your advertising and public relations skills with peers and professors who are just as passionate about the field as you are!
Credit Hours
View CoursesNext start date: Aug 18, 2025
Liberty University is accredited by SACSCOC
Highlights
Highlights of Our Strategic Communication Master’s Degree
Build Your Professional Portfolio
Gain hands-on experience by working in our radio and television studios, contributing to an on-campus sports network, creating client promotional projects, and collaborating with our student-run public relations firm and school newspaper.
Train with Cutting-Edge Equipment
Take your skills to the next level by working with over $1 million in state-of-the-art equipment and facilities. From industry-standard cameras and editing suites to professional broadcasting and production studios, you’ll gain hands-on experience with the tools used by top professionals.
Faith-Driven Experts
Study under experienced faculty who integrate their Christian faith with expertise in journalism, social media, public relations, crisis communication, and more – helping to equip you to use media to impact culture for Christ.
Networking and Growth
Become a member of Lambda Pi Eta, the National Communication Association’s honor society, and connect with like-minded peers through exclusive networking events and professional development opportunities.
Career Potential
What Can You Do with a Strategic Communication Master’s Degree?
Liberty University’s Master of Arts in Strategic Communication with a specialization in Digital Communication can help prepare you to pursue the following occupations:
- Advertising director
- Business manager
- Chief marketing officer
- Creative services director
- Director of customer relationships
- Web strategies specialist
#4 Best College Campus in America
At Liberty, you’ll find an affordable, high-quality education designed to help equip students like you for the real world. Our commitment to excellence has earned us recognition as the #4 Best College Campus in America by Niche.com.
Earning your degree from a nonprofit university with state-of-the-art resources like ours can help set you apart from your peers.
Courses
What Will You Study in Our MA in Strategic Communication – Digital Communication Degree?
Study how to grow an organization and earn a reputation for obtaining results! Liberty’s Master of Arts in Strategic Communication – Digital Communication can help you build mobile and online communication plans while incorporating our biblical worldview to provide ethical guidelines in all your professional endeavors.
Within your strategic communication courses, you can learn to create strategic marketing campaigns featuring video and digital content approaches that stand out in the current marketplace. Discover how to target campaigns to specific audiences and increase your return on investment.
You’ll focus on effective storytelling principles to help you create strategic marketing campaigns using video and digital content. Your professors can provide guidance on how to develop and manage social media and web strategies from creation to implementation to the final product.
Featured Master’s in Strategic Communication – Digital Communication Courses
STCO 532 – Media Technologies and Communication Strategies
STCO 533 – Video, Social, and Mobile Promotion
STCO 562 – Using Emerging Trends in Strategic Communication
STCO 622 – Strategic Organization Communication
Degree Information
- This program falls under the School of Communication and the Arts
- View the Degree Completion Plan
- Check out our course catalog
- Transfer in up to 50% of the degree total
BENEFITS
Why Choose Liberty’s Master of Arts in Strategic Communication – Digital Communication Degree?
Learn from Faculty Who Live What They Teach
At Liberty, your professors bring real-world expertise into every classroom. Many of them have won awards and spent years working in the strategic communication industry. They’re not only seasoned professionals – they’re also deeply committed to mentoring and praying for you throughout your academic experience. This kind of guidance can make a meaningful difference as you refine your voice and vision.
Build a Portfolio with Real-World Impact
You won’t just sit through lectures – you’ll roll up your sleeves and create campaigns, content, and events that serve real clients. With access to top-tier tools like Adobe Creative Suite, you can gain hands-on experience that reflects industry standards. These projects aren’t just classwork – they become part of your professional résumé. You’ll graduate with a degree and a body of work that showcases your creative and strategic abilities.
Be Part of a Connected, Purpose-Driven Network
When you join Liberty’s strategic communication program, you step into a network that includes alumni at places like Amazon Web Services, Kate Spade, and the Wounded Warrior Project. Faculty, classmates, and alumni can help connect you to opportunities in marketing, advertising, creative services, and more. This environment fosters collaboration and encouragement, grounded in shared values. You’ll have a community that supports your growth – personally and professionally.
Prepare for a Purposeful Career with Flexibility
This degree is designed to help you navigate and adapt to the evolving digital communication landscape. Whether you’re aiming to strengthen your current skill set or shift into a new area like web strategy or customer relations, the program can meet you where you are. The curriculum emphasizes both strategy and creativity, helping you become a versatile communicator. And with Liberty’s Christ-centered approach, your work can reflect integrity and intention.
Admissions
How Do You Become a Master’s in Strategic Communication – Digital Communication Student?
Every application is reviewed by the admission committee on a case-by-case basis, meaning there are no set minimums for acceptance. However, all applicants must submit the following documents* for admission:
- Admission application
- Official high school transcripts
- Official college transcripts (if applicable)
- Admission essay
Results from the CLT, SAT, or ACT are not required for admission, but may be used in consideration for merit-based aid.
*Note that additional documentation may be requested by the admission committee after your application has been received.
Have Questions?
We’ll make sure you have the information you need to take your next step.