CSB2002: Essentials of Business

05/01/2023 to 04/30/2024 • Modified 06/08/2023

Course Description

This semester-long course is an introduction to the goals, processes, and operations of business enterprises for students. The main focus is on the functions that a company, whether a multinational corporation or a corner grocery store, must manage effectively to be successful. These functions include accounting, finance, human resource management, marketing, operations management, and strategic planning. Attention is also given to the legal environment in which businesses operate and the importance of business ethics and corporate citizenship.

Prerequisite

None

Schedule

Module 1: Introduction to Business

  • Week 1: Defining Business
  • Week 2: Corporations, Business Principles, and Goals
  • Week 3: Biblical Attitudes about Decisions, Social Responsibilities, and Ethics

Module 2: Economics and International Business

  • Week 4: Economic Principles and Applications in Business
  • Week 5: Economic Indicators, Cycles, Inflation, and International Business
  • Week 6: More on International Business and Trade

Module 3: Communication, Technology, and Management

  • Week 7: Communication
  • Week 8: Technology and Intro to Management
  • Week 9: Functions and Skills of Management
  • Week 10: Human resources

Module 4: Marketing and Accounting

  • Week 11: Marketing Basics
  • Week 12: The Marketing Mix
  • Week 13: Accounting—Financial Reports
  • Week 14: Accounting—Financial Analysis

Module 5: Finance and Entrepreneurship

  • Week 15: Finance Fundamentals
  • Week 16: Corporate Finance
  • Week 17: Entrepreneurship
  • Week 18: Business Plan and Final Exam

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