Doctor of Business Administration – Marketing

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Doctor of Business Administration (DBA) in Marketing

Overview
What You Will Learn
Careers
Benefits
Military

Learn to Increase Your Company’s Brand Recognition and Customer Satisfaction with Liberty’s DBA in Marketing

Without a robust marketing plan, businesses are limited in their success. In order to craft a successful marketing program, organizations need reliable, competent leaders who understand how to create a strategic plan from start to finish. Meet the needs of businesses across industries and learn in-demand skills through Liberty University’s 100% online Doctor of Business Administration (DBA) – Marketing degree program.

Marketing is an incredibly complex task involving research, development, testing, supply chain, market entry strategies, and more. Our DBA – Marketing degree will give you a well-rounded education in marketing leadership and strategic theories. Through our DBA training courses, you will develop the decision-making and analytical skills needed to promote a brand, product, or service with a clear plan in mind. Marketing is constantly evolving, and our program will prepare you to adapt to it.

Liberty University’s DBA in Marketing will teach you essential marketing and business skills while maintaining a biblical worldview. You will learn how to lead others and handle projects from a strong, ethical standpoint. As your communication and leadership skills strengthen through our program, you will become a top candidate in your field due to new abilities and a new level of knowledge.

ACBSP-Accredited-Program-Logo
Among only 3% of business schools worldwide to receive ACBSP accreditation

 

What Will You Learn in Our Online DBA in Marketing Degree Program?

  • Become familiar with the supply chain process and how it impacts marketing
  • Develop a strategic marketing plan from concept idea to market entry
  • Learn how to gather vital information about consumer patterns through market research
  • Understand how to manage a marketing project and lead a marketing team

Marketing involves various components. Our online doctorate program will give you a new level of expertise to prepare you to advance your career in a marketing-based role. Help businesses achieve more and learn in-demand skills through a 100% online DBA in Marketing degree designed to fit your schedule.

Potential Career Options with a Doctoral Business Degree in Marketing

  • Account executive
  • Brand manager
  • Market researcher
  • Marketing manager
  • Product manager
  • Sales director

Our Online DBA in Marketing Degree Program Benefits 

As a leader in distance education since 1985, we understand what it takes to create a flexible and affordable education for busy people. Since we have been investing in distance and online learning for decades, our experience has taught us how to streamline our degree options so you can focus on what really matters to you. While many schools offer online degrees, we believe Liberty stands out.

Here’s what sets us apart:

  • We are recognized by multiple institutions for our academic quality, affordability, and accessibility. Our commitment to excellence also helped us rank among Niche.com’s top 5 online schools in America. Earning your online Doctor of Business Administration degree from a nonprofit university with this kind of recognition can help set you apart from others in your field.
  • Tuition for all undergraduate, graduate, and doctoral programs has not increased in 7 years. While many other online colleges have raised tuition, Liberty has been able to keep costs low as a nonprofit university. 
  • Liberty University’s Doctor of Business Administration is accredited by ACBSP, the Accreditation Council for Business Schools and Programs.
  • You will be granted access to a vast array of online resources and full-time research assistants through our Jerry Falwell Library.
  • You can complete our online Doctor of Business Administration – Marketing degree in as little as 3 years!

Military Tuition Discount

Lead your field with the doctoral degree you want — at a price you’ve earned. As a thank-you for your military service, Liberty University offers current and former service members like you or your spouse multiple pathways to earn a doctoral degree for only $300/credit hour. Here’s how:

  • If you’re earning or have earned a master’s degree through Liberty, you automatically qualify for the low price (when you begin within 2 years of your master’s completion).
  • If you haven’t earned a graduate degree through Liberty, our Executive Certificate program allows you to pay only $300/credit hour for a postgraduate certificate that can stand alone or potentially count as the first 21 hours of a related doctoral degree. Then pay just $300/credit hour for your doctorate. Learn more!

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60

Credit Hours

3

Years (Avg.)

Class Type

100% online, 8-week courses

Interested in studying on campus?

Transfer Credits

Transfer in up to 50% of the degree total

Next Start Date

Aug 22, 2022

Accreditation

ACBSP

Experience That Matters to You

As an accredited Christian college with a 7,000-acre campus in Lynchburg, Virginia, Liberty University offers you an education that is both academically challenging and rooted in a biblical worldview.

At Liberty, you’ll benefit from 35+ years of learning, growing, adapting, and innovating for the distance learner — and more than a decade of researching the needs of the online student. You can be confident that we’ve taken the time to learn what’s important to you.

And what’s that?

  • Affordability
  • Accessibility
  • Academic Quality

These important factors challenged us to find new financial solutions, get ahead of industry trends, and blaze trails into cutting-edge career fields — and it’s paid off. That’s the difference experience makes.

 

We are widely recognized as a top university for affordability, accessibility, and academic quality.

Why Choose Liberty University?

Enjoy Flexible Courses

Choose from a wide variety of programs at the associate, bachelor’s, master’s, and doctoral level, most of which are 100% online*. With an 8-week format and 8 start dates per year, it’s easy to fit your courses around your schedule!

* excludes licensure, certification, and some doctoral programs

Maximize Your Time

Start and finish your degree faster! Liberty requires no standardized testing for admission, and you can transfer previous course credit — transfer in up to 75% of a bachelor’s degree and up to 50% of a master’s, postgraduate, or doctoral degree — or discover how your life, career, or military experience may count toward your college degree.

Grow in Your Faith

All of our courses are taught from a Christian perspective, and our faculty see themselves as mentors. Our mission is to Train Champions for Christ — we’re committed to championing you as you study to go further in your field, become a leader in your industry, or start a new career.

Access Academic Support

Throughout your educational journey, you will have access to academic resources that will aid in the completion of your degree. Services include our online library, writing center, tutoring, study aids, IT assistance, 30+ tutorial videos, live webinars, and personalized help from our academic advising team.

An Online Education with On-Campus Benefits

Cheer on 20 NCAA Division I
games that air nationwide

Graduate with your peers

Be inspired by world-renowned
speakers at Convocation

Why We’re Nonprofit

As a nonprofit (not-for-profit) university, Liberty is in the business of training skilled professionals to make a difference in the world – not gaining profit, revenue, or producing dividends for shareholders. In keeping with our commitment to your education, we invest our resources back into degree programs and into your student experience.

While many other online colleges have raised tuition, Liberty has been able to keep costs low as a nonprofit university and has not increased tuition for 7 straight years. Lower tuition means less student loan debt for students.

For Liberty University, nonprofit is more than a status; it is a valuable opportunity to invest in the lives of students who will go out and impact the world.

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Financing Options

Financial Aid

Nearly 80% of all Liberty students in an online program are awarded financial aid. Virginia residents may qualify for additional aid — learn more!

Corporate Tuition Assistance

Deferred – If your company reimburses you for the cost of your education, you pay only a portion of your balance up front. You submit your grades to your employer who pays you, and then you pay the remaining balance for your classes.

Tuition Discounts

Qualified military service members, veterans, and their spouses can receive up to 55% off their tuition rate for eligible programs!

Contact one of our Admissions Counselors for more information by calling (800) 424-9595.

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