Web Content Team

The Web Content Team focuses on creating strategic, goal oriented, and user focused websites for Liberty University. The team works directly with all customer groups and IT teams through each stage of a website’s lifecycle – from initial planning and building to on-going maintenance and measurement.  

Websites

  • All Liberty-owned websites for all development teams

Tools

  • All Liberty-owned portals, apps, tools, and forms

Services

  • Web Content Strategy and Planning
  • Information Architecture and Taxonomy
  • Writing and Editing for the Web
  • Voice and Tone Guidelines
  • Microcopy and Labeling
  • User Journey Mapping
  • WordPress Permissions
  • WordPress Training and User Support
  • Search Engine Optimization (SEO)
  • LU Site Search Optimization
  • Keyword Research
  • Google Looker Studio Analytics Reports
  • Accessibility and ADA/WCAG Compliance
  • Usability Testing
  • Web Governance and Maintenance

Team Members

Jason Pope
Web Content Manager

Diane Austin
SEO/Accessibility Specialist

Debra Torres
Web Content Specialist

Heather Bell
Web Content Specialist

Abby Guthrie
Web Content Associate

Joanna McGlothlin
Web Content Associate