Elizabeth Berger, Ph.D.

Professional Memberships

• AIGA
• Icograda
• Dallas Society of Visual Communication
• College Arts Association (CAA)
• American Advertising Federation

Biography

Elizabeth (Betsy) Berger is a designer and design educator of visual communications. Her client list ranges from Fortune 500 companies to regional start-ups based in the Dallas-Fort Worth Metroplex. She has produced award-winning work for companies such as American Airlines Publishing, Southwest Airlines, the American Heart Association, and a mom-and-pop chocolate shop in Dubai. Her work can be seen in award and design publications such as the New York Art Director’s Annual, Print, Graphis Magazine, the Dallas Society of Visual Communications, and the Smithsonian National Geographic Design Archive.

She is currently an Associate Professor and Chair of the online design department in the School of Communication and the Arts at Liberty University. She formerly taught design and technology courses at Purdue University, Oklahoma State University, Zayed University in Dubai, UAE, and Whanganui School of Design in Whanganui, New Zealand. She has developed graduate programs in New Zealand, the first MFA degree in the UAE, as well as animation, sustainable design, and UX design degrees and curricula, as well as innovative micro degrees incorporating technology and design pedagogy.

Her Ph.D. in Arts, Technology, and Emerging Communication (ATEC) at the University of Texas at Dallas focused on emerging technology in design education, developing mobile applications that increased retention in students learning design principles. Her research interests are in m-learning, education and technology, cognitive science, visual design pedagogy, and sustainable design. She feels, “The world of design is expanding to become a discipline that incorporates more than aesthetics- it is embracing brain sciences, technology, and multiculturalism and manifesting its power beyond business toward human transformation”. The future for designers is not just in their artifacts but in their design thinking processes that create meaningful human connections.