
Liberty team pitches marketing campaign to Amazon executives, finishes runner-up in Effie Brand Challenge
A team of three Liberty University graduate students from the School of Business and School of Communication & the Arts finished runner-up at this year’s Effie Collegiate Competition, representing the university well as they showcased their work to marketing executives at…

Top scorer, spiritual leader on Flames Hockey team earns bachelor’s, master’s in four years
Considering all that Liberty University graduate Jackson Vercellono has done over the past four years on Liberty Mountain, particularly at the LaHaye Ice Center and the School of Business, may leave one exhausted. Vercellono, this year’s leading scorer on…

LU sport management students network with Florida pro sports organizations
Last month, 12 Liberty University sport management students traveled to Florida to gain practical field experience networking with various professional sports organizations. The trip, which ran from March 30 to April 4, was part of the students’ Sport Management 497…

Students’ idea for AI customer service agent takes gold at annual Create Fest
Last week, Liberty University students from a variety of academic disciplines pitched business ideas at the annual Create Fest, a Shark Tank-style event where they competed for a share of $15,000 in grant money before a judge panel of local…

Student turns class project into grant for Blue Ridge Pregnancy Center
Liberty University classes often give students the chance to actively make a difference in their community. Recent graduate Katie Geer (’24), who earned her bachelor’s in interdisciplinary studies with specializations in public health and entrepreneurship, went above and beyond in…

40 years of ‘biblical sense’ lessons: Economics professor from Taiwan traces incredible faith journey
Whether he is teaching his students to be good stewards of God’s provision or finding hope during the dark times of his own life, Liberty University School of Business Professor Dr. Andrew Light points to the Bible for answers. Light…

Liberty sport management faculty present AI research at annual COSMA conference
Two Liberty University faculty members traveled to Las Vegas, Nev., in January for the 2025 Commission on Sport Management Accreditation (COSMA) Conference, where they presented research and networked with leading industry professionals. The conference, hosted by the University of Nevada…

Liberty announces deans for Schools of Aeronautics, Law, and Business
With the Spring 2025 semester scheduled to start on Monday, Liberty University has announced these important leadership updates: Dr. Steven Brinly has been named dean of the School of Aeronautics, Dr. Timothy Todd has been named dean of the School…

Sport management students network with industry leaders at annual summit
Around 250 Liberty University sport management students converged at Williams Stadium Nov. 4-5 for the fifth annual Sport Leadership Summit. The event, facilitated in part through Liberty’s School of Business, provides students with the opportunity to gain real-world experience and…

Liberty team finishes in first place at automotive sales competition
Liberty University’s School of Business Sales Competition Team earned a first-place finish at the Stevenson-Hendrick/UNCW Sales Competition in Wilmington, N.C., with four students recording a Top 10 finish in a pool of over 100 competitors. Liberty’s squad, composed of eight…