Integrate Marketing Best Practices into Your Business with an MBA in Marketing
The success of a business lies in its marketing capabilities. Without an effective way of reaching the consumer audience, businesses would have no way to let individuals know that their product or service exists. Through Liberty University’s Master of Business Administration in Marketing degree, you will learn in-demand skills needed to help a business equip itself with the latest advances in marketing and achieve greater levels of success.
You will learn valuable marketing skills that will apply to small businesses and major corporations alike. Technology is constantly evolving the way that marketing works, so our program is designed to give you the fundamental skills you need to adapt. In addition to your marketing classes, our MBA program provides business courses created to raise your level of expertise in finance, law, operations, and supply chain. By understanding businesses better as a whole, you will be able to make the right decisions in your marketing role.
As marketing impacts every aspect of a business, it is essential to have ethical leaders who can guide companies in the right direction. Your degree from Liberty University will educate you on how to integrate a biblical worldview into your work and professional aspirations. Our MBA program will allow you to fulfill the Great Commission by preparing you to influence others within the world of business.
What Will You Learn in Our Master of Business Administration and Marketing Degree?
- How to create market research projects and analyze the results
- How to track the behavior and patterns of the organization’s target audience
- Key aspects of creating effective, goal-oriented marketing promotions for consumers
- The interworking of supply chain management from a global view
Marketing is a key component for businesses in any industry. Our MBA courses will raise your level of business expertise, allowing you to make more informed decisions in your industry and represent the Christian faith through ethical management practices.
Career Options for Marketing MBA Degree Graduates
Marketing lets a business know who its target audience is, how to effectively reach them, and what it takes to produce sales. An MBA in Marketing will provide you with a variety of new job possibilities, such as:
- Account executive
- Brand manager
- Digital media coordinator
- Director of marketing
- Market research director
- Marketing consultant
Study Online
We understand the dilemma of wanting to further your education while also staying connected to your family, career, church, and community. This degree program is offered 100% online, so you don’t have to worry about sacrificing time with the people most important to you while you pursue your degree.
As an innovator in distance learning since 1985, Liberty will provide the following benefits:
- Our online programs are backed by our brick-and-mortar campus – ranked among Niche.com’s Top 5 College Campuses in America – and that commitment to excellence extends to our online students as well. Earning your online MBA from a nonprofit university with this kind of recognition can help set you apart from others in your field.
- The majority of tuition for undergraduate, graduate, and doctoral programs has not increased in 9 years. While many other online colleges have raised tuition, Liberty has been able to keep costs low as a nonprofit university.
- You can complete our MBA in Marketing in as little as 2 years.
Military Benefits
Liberty University is dedicated to providing world-class educational experiences to military students from across the globe. Whether you are a current service member, discharged or retired from service, or the spouse of a service member or veteran, we are here to support you every step of the journey.
As a thank-you for your dedication and service to our country, Liberty is honored to serve and support you in your pursuit of online education by offering the following benefits:
- Tuition discounts – $275 per credit hour for graduate courses
- Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $625 per course)
- 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
Residential Benefits
- With students from all 50 states and over 70 countries around the world, you can immerse yourself in different cultures and experience the diversity of on-campus life.
- As a residential student, your scholarship opportunities could include the Heroes Fund Scholarship, Keesee Scholarship, or the Virginia: Brown v. Board of Education Scholarship.
- Learn from professors who have doctoral degrees in their fields, as well as years of real-life experience.
- As a graduate student, you will have multiple research opportunities led by students and faculty to bolster your education and résumé.
- Outside of classes and studying, you will have the opportunity to participate in a wide range of on-campus activities, such as our NCAA sports, over 200 student-led clubs, and recreation centers like Snowflex, the LaHaye Ice Center, and Camp Hydaway.
- Enjoy our Reber-Thomas Dining Hall with over 20 available food stations, including gluten-free and vegan options. Work with a nutritionist to develop a dietary plan that is right for you!
These rates are reflective of academic year 2024-2025. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
Credit Hours
Available Online or On Campus
Class Type
Online, 8-week or residential
Transfer Credits
Transfer in up to 50% of the degree total
Next Start Date
Varies
Accreditation
ACBSP
