Bachelors Degree In Strategic Communication E1554999038115

Bachelor of Science: Strategic Communication: General

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Bachelors Degree In Strategic Communication E1554999038115
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Bachelor of Science: Strategic Communication: General

Overview
Career Opportunities
Internships & Networking
Admission Requirements

Earn a Degree in Strategic Communication to Prepare for a Rewarding Career in Advertising and Public Relations

Are you interested in becoming a transmedia storyteller, a persuasive communicator, and a strategic social media specialist? To be successful in these interests, you need the proper skill set to develop these qualities and open doors to an innovative career in communications. Let us help!

Gain confidence in writing, speaking, and innovative thinking. Wherever you end up in the communication career field, you will find that these skills are invaluable to your success. Whether you want to become an advertising manager at a major agency, or you want to open your own PR consulting firm, let us come alongside you and help your ambitions become your reality.

Earn a Degree Centered on Real-World Experience and Application

  • Our strategic communication bachelor’s degree is designed as a hands-on and career-focused program.
  • Your professors are working professionals in the industry and use curriculum centered on current issues and trends in the market.
  • As a student, you will work with real clients, design public relations campaigns, advertising and social media packages, event planning strategies, and crisis management plans.

What Will You Learn?

  • How to develop effective cross-platform communication plans
  • Social media and web design strategies
  • How to create persuasive integrated marketing communication plans using industry equipment and software
  • Principles in transmedia storytelling

Career Opportunities for Graduates of Our Strategic Communication Degree

  • Advertising Manager
  • Communication Manager
  • Customer Relationship Manager
  • E-Business Specialist
  • Public Relations Manager
  • Social Media Marketing Manager
  • Web Strategies Specialist

Internship Opportunities and Industry Resources Available with a Bachelor’s Degree in Strategic Communication

  • As a strategic communication student at Liberty, you will have access to various internship opportunities across the country.
  • We offer a Washington Fellowship program, which allows you to spend a semester gaining invaluable experience working in the heart of D.C.
  • Our fellowship program has placed students in organizations such as Ralph Lauren, Bloomingdale’s, the American Psychological Association, Congress, and Fox News.
  • Get involved with peers and professors to boost your resume! Join our Public Relations Student Society of America (PRSSA) chapter, a student-run organization for emerging public relations professionals.
  • Our strategic communication students are granted access to the full Adobe Creative Cloud suite, which includes Photoshop, Acrobat, InDesign, and Premiere Pro.

Admission Requirements for Our Undergraduate Degree Programs

Every application is reviewed by the admission committee on a case-by-case basis, meaning there are no set minimums for acceptance. However, all applicants must submit the following documents* for admission:

  • Admission application
  • Official high school transcripts
  • Official college transcripts (if applicable)
  • SAT, ACT, or CLT scores (Liberty University is offering test-optional admission through Fall 2022 acceptance)
  • Admission essay

*Note that additional documentation may be requested by the admission committee after your application has been received.

120

Credit Hours

4

Years (Avg.)

Class Type

Residential

Transfer Credits

Transfer in up to 75% of the degree total

Next Start Date

Jan 10, 2022

Accreditation

Liberty University is accredited by SACSCOC

15,000+

Students

20

NCAA DI Sports

500,000+

Community Service Hours

300+

Undergrad & Grad Programs

The Liberty DNA

Liberty’s promise to you is an education that expertly brings knowledge and faith together. You’ll not only be challenged academically but also pushed spiritually through weekly worship gatherings and community engagement, local service projects, and global mission trips. You can become a Champion for Christ that changes the world with the Gospel.

Convocation

The largest weekly gathering of Christian students in North America cannot happen without a key ingredient: you. Experience life-changing messages from more than 80 nationally acclaimed speakers each year.

LU Send Now

You see the news and your heart breaks — you want to help, but how? Be part of LU Send NOW and respond as the hands and feet of Jesus by providing humanitarian, spiritual, and psychological aid amidst disaster and crisis.

Residence Hall Community

Experience quality on-campus living that not only provides safe and inviting housing options but also meets your need for community and personal development. On each hall, your peers on student leadership live life alongside you to spur your holistic development.

Convocation

The largest weekly gathering of Christian students in North America cannot happen without a key ingredient: you. Experience life-changing messages from more than 80 nationally acclaimed speakers each year.

Learn More
Go Back

LU Send Now

You see the news and your heart breaks — you want to help, but how? Be part of LU Send NOW and respond as the hands and feet of Jesus by providing humanitarian, spiritual, and psychological aid amidst disaster and crisis.

Learn More
Go Back

Residence Hall Community

Experience quality on-campus living that not only provides safe and inviting housing options but also meets your need for community and personal development. On each hall, your peers on student leadership live life alongside you to spur your holistic development.

Learn More
Go Back

World Class Experience — Affordable Price

A full list of scholarships and eligibility requirements can be found on Liberty University’s Financial Aid website. For resident undergraduate students only. View information on graduate financial aid here

Middle America Scholarship

Liberty Academic Scholarship

Champion Award

Early Deposit Award

Visit Our Central Virginia Campus

Have you visited Liberty yet? We can’t wait to have you. Watch a robot fetch your books at the Jerry Falwell Library, cheer on the winning touchdown at Williams Stadium, break a sweat at the fitness center, and gaze at the stars at the astronomical observatory.

Located directly behind Arthur S. DeMoss Hall, the Montview Student Union is a 4-story, 168,000-square-foot structure that includes a lounge overlooking the Academic Commons, retail dining venues, an art gallery, a ballroom, and a bowling alley. The building also has space for academics, meetings, and offices.

The Liberty Baseball Stadium features the latest turf playing surface, as well as full-length, major league-style dugouts, a fully-equipped media area, two suites, a club room, and a spectator picnic area.

The Center for Medical and Health Sciences (CMHS) is a state-of-the-art modern learning facility for Liberty University's College of Osteopathic Medicine (LUCOM) and School of Health Sciences. Sitting on Liberty Mountain, the 140,000 square-foot, four-story facility offers breathtaking views of the valley and the Blue Ridge Mountains to the north and west.

The Center for Music and the Worship Arts features 124 Steinway pianos and 43 teaching studios complete with piano, songwriting, and music computer labs. Additionally, the center includes a 1,600-seat concert hall.

The Center for Natural Sciences houses classrooms, an auditorium, and more than 30 laboratories designed for hands-on learning, including an advanced anatomy lab and a cell culture lab. The facility has more than $2 million in equipment, including a GC mass spectrometer and a gene sequencer.

As the primary academic building on campus, Arthur S. DeMoss Hall spans 500,000 square feet over four floors and houses computer labs, classrooms and student resource centers, and a rooftop terrace.

Jerry Falwell Library houses an array of study spaces including six learning commons, one technology commons, and 30 group-study rooms. Multiple terraces and balconies provide additional space to relax, and several dining options are available. Taking advantage of the latest technology, the ASRS, a robotic retrieval system, houses the majority of the library’s collections in a state-of-the-art automated on-site retrieval system.

The 275-foot-tall Freedom Tower, home of the John W. Rawlings School of Divinity, the nation’s largest center for religious studies and ministerial training, includes classrooms and offices, a conference room, a homiletics lab, and an interactive classroom, as well as observation spaces to take in the spectacular views of campus.

The LaHaye Ice Center is home to Liberty men's and women's hockey teams, as well as the synchronized skating and figure skating teams. Recently renovated, the ice center seats 4,000 fans and includes 10 box suites.

Whichever way you like to break a sweat, you can do it here! The recreation center has weight rooms, cardio lofts, private classrooms, an indoor track, pools, a rock wall, soccer fields, and basketball courts.

The Residential Commons are comprised of three residence halls. The rooms feature a private bath, and every floor provides laundry facilities and a common lounge. Additional residential facilities are also planned for the site.

The three-story structure serves as a home base for the School of Business, which includes 152 programs from the certificate to the doctoral level, as well as centers of excellence focused on entrepreneurship, financial literacy, cybersecurity, and stock trading. On the first floor, a stock trading simulation room, operating in partnership with BB&T, features an LED stock ticker that wraps around the top of the room and streams the latest market activity from Wall Street.

The Liberty Mountain Snowflex Centre offers students the opportunity to ski, snowboard, and tube year-round with its cutting-edge terrain technology.

Tower Theater is home to Liberty’s Department of Theatre Arts as well as the professional theatre company, Alluvion Stage Company. Tower Theater features a Broadway-style fly tower and professional rigging system and has over 12,000 square feet of backstage and support area.

This auditorium’s 10,000 seats are filled by students at Convocation and Campus Community, concert-goers, and athletic event attendees.

The stadium’s 25,000 seats host the fans of our FBS conference football team. Williams Stadium also boasts a 110-foot viewing tower and houses the Football Operations Center, containing locker rooms, coaches’ offices, equipment, and weight rooms, and a training facility.

The Admission Process

Apply Now, Pay Later

Start the enrollment process by applying online now — the application takes about 10 minutes. Your application fee isn’t due until you enroll!

Get Accepted

Once you’ve submitted all your admission documents, you’ll be updated on the status of your application through text and email. You can also keep track on your Student Checklist.

Act Early

After you apply, submit your Enrollment Deposit to earn extra scholarship awards, which decrease over time.

Contact one of our Admissions Counselors for more information by calling (800) 543-5317.

Hear from Liberty Students — Past and Present

Photo of 2019 SGA President Derek R.

2019 SGA President Derek R.

“The whole school and the administration have their mindset on heaven — the Holy Spirit is so active on campus.”

Photo of 2019 SGA Vice President Esther L.

2019 SGA Vice President Esther L.

“It was knowing that I could be vulnerable about where I was from or what I was coming from or going through with people that were here and cared was encouraging and helped me with the transition.”

Photo of David H.

David H.

“Spiritually, I have seen the most growth in my life. …The spiritual atmosphere of the campus here at Liberty is unreal.”

Photo of Queenstar B.

Queenstar B.

“They [professors] see each student as an individual who has the potential to truly impact the world for God’s Namesake.”

Photo of Sarah B.

Sarah B.

“Here there are authentic people that have really embodied how the Lord cares for each of us.”

Photo of Joseph H.

Joseph H.

“Once I made it on campus — just the overwhelming amount of love that I received from the student body, the people on my hall, and my RAs just blew me away.”