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Graduate Catalog 2014-2015 [Archived Catalog] [Archived Catalog]

COMS 554 - Strategies and Tactics of Persuasion


THIS COURSE IS OFFERED RESIDENTIALLY ONLY

A practical application of current rhetorical, psychological and sociological theories of persuasion designed to facilitate understanding and change of attitudes, beliefs, and behaviors in various contexts including media, marketing, public relations, politics, and education.

Credits: 3



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