“Venti soy white chocolate mocha-raspberry, quad, non-fat frappuccino. No whip, light cream,” the barista, Kaleigh Mason said.
She looked out at the crowd surrounding the pick-up counter at the Starbucks in the Jerry Falwell Library.
“Venti soy ….,” Mason said, starting to repeat the order.
The barista paused as a small figure, nearly 5’5″ came forward, her straight blonde hair swaying as she walked to the counter. She strutted in her yoga pants and jersey t-shirt.
“Basic white girl,” the cup read.
“Thank you,” she said as she flitted off to socialize with her friends.
The rest of the crowd waited in anticipation for their orders. Five minutes later, a man clad in skinny jeans and a flannel grabbed his cup from the pick-up counter.
“#Basic,” one of the cashiers wrote in blocky black letters.
His “grande caramel macchiato half-calf, extra shot with three-pumps upside down” left a customer in the crowd astounded.
“What does ‘upside down’ even mean?” Leo Barker said, his eyes wide with disbelief. “I just want my coffee … my black cup of coffee.”
Baristas also shared their concerns, claiming the time spent on the specialty or “basic” drinks slows down the whole process.
“These drinks take 10 minutes to make and five minutes to say,” Marsha Little, a Starbucks barista at the Jerry Falwell Library said.
In order to alleviate the problem, Sodexo, the dining service at Liberty University, opened the “regular coffee line” at Starbucks, catering to plain coffee drinkers wanting a simple order and less time spent waiting in line.
“The ‘regular coffee line’ will provide an easier ordering process and ultimately, quicker, more efficient service — which is always the goal,” Anthony Deligatti, Sodexo’s Resident District Manager said.
Deligatti said Starbucks will also be monitoring the “regular coffee line” and implementing the double-line into their shops worldwide depending on Liberty’s trial run with the idea.
“This concept could be revolutionary,” Howard Schultz, chairman and chief executive officer of Starbucks said. “I don’t know why our team didn’t think of it.”
The Starbucks located in the Jerry Falwell library will open at 11:30 a.m instead of 7:30 a.m. Friday, April 1 in order to prepare for the “regular coffee line.”
**Happy April Fools!