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BS in Sport Management: Sport Communication & Public Relations

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Residential Degree in Sport Communication & Public Relations

The Bachelor of Science in Sport Management: Sport Communication & Public Relations degree will equip you to work in a variety of fields such as public relations, broadcast media, and athletic journalism. Get ready to work in a fast-paced and expanding career field as a sport communication professional.


Sport Public Relations

Gain expertise in industry technology and emerging media formats. Learn how to communicate with news outlets to release important stories about your clients. Practice handling public relations crisis situations to ensure that your clients maintain the right reputation. At Liberty, you’ll learn to create and lead your own public relations campaigns with the competence of a skilled professional.


With a Sport Communication & Public Relations degree, you’ll be able to:

  • Create media relations strategies
  • Lead public relations campaigns
  • Follow breaking news
  • Write press releases


The Sport Management: Sport Communication & Public Relations degree is also offered online.

Academics: Sport Communication & Public Relations Cognate

Credit Hours

120 total credit hours


Degree Completion Plan (DCP)

B.S. in Sport Management: Sport Communication & Public Relations (DCP)


Admission Requirements

View Liberty’s undergraduate admissions requirements

Courses in Sport Communication & PR

  • Communication in Sport (SMGT 310)
  • Sport Communication Technology (SMGT 330)
  • Strategic Social Media (STCO 348)
  • Sport Media Strategies (SMGT 430)

Career Opportunities in Sport Communication & PR

  • Sports Information Director
  • Social Media Manager
  • Public Relations Manager
  • Sports Editor

Where Students Have Interned/Worked

  • Washington Redskins
  • NFL Player’s Association
  • Tampa Bay Lightning