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Admission Requirements | Program Format | Degree Requirements | Potential Careers
Liberty University’s Master of Arts in Promotion and Video Content is conveniently created to be a 100% online program. Our media and arts geared online degree program will enhance your understanding of video and media content for promotional and marketing purposes. This field is growing at an exponential rate, putting individuals with a Master of Arts in Promotion and Video Content in demand. Courses within this online graduate degree will provide you with integral communication tools and skills to enter the business world as a leader in innovation and promotional techniques. Throughout the Promotion & Video Content degree you will be challenged through projects in strategic video creation, media design, and promotion expertise, which will help give you a competitive edge in the employment market, both in for-profit and non-profit organizations.
Liberty University’s Master of Arts in Promotion and Video Content, 100% online program, will enhance your understanding of video and media content for promotional and marketing purposes in a field that is exponentially growing. You will be provided with integral communication tools and skills to enter the business world as a leader in innovation and promotional technique.
All areas of visual media, including video, are integral parts of marketing efforts for businesses. Liberty University earned the title of being the largest private, nonprofit university in the nation and the largest university in Virginia through its innovative teaching methods and continual aspirations to provide students with a quality learning experience while pursuing their online graduate degree. Our goal is to provide you with the knowledge and training to understand the various components of your Master of Arts in Promotion and Video Content from a practical standpoint as well as apply your knowledge in the field to enhance current business practices. If you choose to enter the creative and exciting field of Promotion and Video Content, you will be trained in preparing to lead a digital promotions team to success.
Throughout your training in our online graduate degree in Master of Arts in Promotion and Video Content, you will study strategic creation and application of video with our professors who have obtained years of production and industry experience. Our professors are highly trained and able to answer questions and provide first-hand training in the areas of promotion, video, and media design. The best part of earning a Master of Arts in Promotion and Video Content is that you will be prepared for careers in any industry that wants to influence today’s world and the explosive growth of visual promotions and customer relationship management.
You will learn by doing! We value the importance of training you in not only the foundational theoretical aspects of Promotion and Video Content but also the tangible and practical aspects. In our promotion and video marketing degree, you will analyze and create visual promotional pieces in courses like Video Storytelling, Strategic Communication Campaigns for the Digital Age, and Video, Social and Mobile Promotion. These exciting opportunities will challenge you to exercise your creative and problem-solving skills for real-world experiences. You will explore video as the key component of the promotional marketing mix as well as its best use in social media, commercials, web promotions, and more.
In addition to these components of your Master of Arts in Promotion and Video Content online degree, you will be able to:
Formulate and apply a working knowledge of the promotion and video content toolbox.
Integrate promotional video content creation principles and practices with a Christian worldview.
Gain the skillset needed to tell an organization’s story well on the top digital platforms, both mobile and on the web.
Create targeted messages with your production team—using the building blocks of the story—to affect a targeted audience.
By earning your online Master of Arts in Promotion and Video Content degree from a non-profit university whose online programs ranked in the top five of more than 2,100 online colleges and universities for academic quality, affordability, and accessibility, you will be set apart from others in your field.
Tuition for all undergraduate, graduate and doctoral programs has not increased in three straight years. While many other online colleges have raised tuition, Liberty has been able to keep costs low as a non-profit university.
Students complete this Master of Arts in Promotion and Video Content degree program in under two years.
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Are you a service member, veteran, military spouse, or Department of Defense employee? We are proud to support you in your pursuit of online education by offering the following benefits:
This program falls under the School of Communication and Digital Content.
Download and review the Degree Completion Plan for this program.
View the Master of Arts in Promotion & Video Content Course Syllabi (login required).
Review the MA in Promotion & Video Content degree admission requirements.
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