Master of Science in Marketing - Digital Marketing and Advertising

MS in Digital Marketing and Advertising

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Liberty University’s online Master of Science in Marketing - Digital Marketing and Advertising program equips students with the ability to create and implement strategic digital marketing campaigns. Because of the increasing access to technology and social media, digital marketing and advertising is becoming one of the most prominent marketing platforms.

Students in this program will study strategic communication for the digital age, media technologies, communication strategies, and the principles of effective social media campaigns. This program is well-suited for professionals interested in working on digital marketing campaigns from conception and creation through implementation. Career opportunities include marketing manager, social media coordinator, advertising account manager, and more.

Quick Facts

Program Delivery Format

Credit Hours

  • 36 total hours
  • A maximum of 50% of the program hours may be transferred if approved and allowable.

Potential Career Fields

  • Advertising Account Manager
  • Digital Marketing Manager
  • Digital Media Graphic Designer
  • Digital Media Specialist
  • Digital Media Promotional Writer
  • Online Marketing Consultant
  • Project Management Specialist
  • Social Media Coordinator

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