You are here: Home > Academics > Library > infoRM

 

Narrowing a Topic

 You could narrow the topic of marketing even more by adding a sub-topic.

Marketing

funnel

 

an age group marketing to adolescents
a location marketing in Japan
an additional topic marketing in magazines
a population marketing to minorities or women

It is helpful to write out your topic as a sentence or a question. Let's say the question that most interests you is:

 

 

How do advertisers market their products to women?

 

 

Topic Home 1 2 3 4 5 6 7 8 9 10 11 12 13 14
Resources for Librarians and Educators, Credits
Original InfoRM material © 2011 by the Liberty University Jerry Falwell Library. This tutorial incorporates material from SBU Library Research Guide, a tutorial developed by the Stony Brook University Libraries, © 2004, from Inflite, a tutorial developed by IUPUI, © 2003, from Searchpath, a tutorial developed by the Western Michigan University Library, © 2001-2002, and from TILT, a tutorial developed by the Digital Information Literacy Office for the University of Texas System Digital Library, © 1998-2002. This material may be reproduced, distributed, or incorporated, provided that appropriate credit is given.