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Undergraduate Catalog 2012-2013

BUSI 423 - Franchising (D)


THIS COURSE IS OFFERED ONLINE ONLY

Franchising is a major form of business ownership and a strategy for growing ventures.  This course examines franchising from both the perspective of the entrepreneur as a franchisee and as a franchisor.  Topics will include selecting a franchise, developing a franchised business model, and legal issues associated with the franchised relationship.

Credits: 3



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