Undergraduate Catalog 2012-2013 [Archived Catalog] [Archived Catalog]

BUSI 437 - Global Marketing

This course focuses on the basic theories, concepts, and practices of Marketing in a practical and unique way. This course will delve into: 1) The Culture Environment of Global Markets; 2) Assessing Global Opportunities; 3) Developing Global Marketing Strategies; and 4) Implementing Global Market Strategies.

BUSI 330

Credits: 3

Highlighted text indicates a change from the official version of the catalog.

chat live 2 Chat Live
Asset 1 Request Info
Asset 1 Apply Now
visit Visit Liberty