For more than a decade, Victory FM, a broadcast service of Liberty University, has been raising money to help agencies in Virginia and North Carolina provide food and clothes to families in need during the Christmas season.
This year’s People Helping People campaign began in mid-November and is partnering with four agencies: Lynchburg Daily Bread, Samaritan Inn in Roanoke, Va., God’s Storehouse in Danville, Va. and The Angel’s Closet in Roanoke Rapids, N.C.
“It gives us an opportunity to help people in our own neighborhoods (and) in our own backyards,” said Jerry Edwards, General Manager of Victory FM. “Each year our listeners have opened their hearts and their wallets to help feed the hungry.”
In 2009 and 2010, Victory FM listeners donated a combined amount of nearly $24,000. All donations are split evenly between the four food banks, with no administrative costs or funds remaining with the station.
“We regularly have over 200 guests (people needing a hot meal),” said Tracy Dixon, Executive Director of Lynchburg Daily Bread. “The community is definitely in need, and we’re glad to be there. We are appreciative of Victory FM helping Daily Bread, and it will make a difference.”
People Helping People will run through Dec. 23, and listeners can donate online or by mailing a check to the station.