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Business students take winning spots in ethics video competition

July 24, 2014 : Liberty University News Service

Liberty University business student team "Coworkers" (from left) Desmond Rice, Ashleigh Thomas, Ross Cleveland, Rachel Freyre, and Jacob Prescott.
Liberty University business student team "INAM" Nicholas Saxton and Kristin Arndt. Not pictured: Garrett Sowards, Jordan LiDrazzah, and Jordan Cunningham.
Liberty University business student team "Liberty Student Competitors" (from left) Geena Swentik, Deana Dennis, Andrew Kim, Erin Hockman, Braxton Carter, and Aaron Lovelace.

Three teams of students from the Liberty University School of Business were named winners in the 2014 NASBA Student Center for the Public Trust Ethics in Action Video Competition.

The videos highlighted an ethical issue or dilemma and were created as part of the required coursework for Liberty’s Organizational Ethics class, taught by Dr. Eric Richardson, chair and associate professor in the School of Business.

“The NASBA Ethics in Action Video Competition was a creative way for our students to actively demonstrate what they have been learning in class,” Richardson said. “Though the competition was not mandatory, three teams chose to participate. All three teams were nationally recognized among the top winners. Considering that this was Liberty’s first year participating this achievement demonstrates our students’ ability to stand out among the best in the nation. We are very proud of our business students.”

The student group “INAM” took second place for the grand prize in the Short Film category. Two more Liberty groups, “Liberty Student Competitors” and “Coworkers,” placed second and third, respectively, for viewer’s choice in the same category.

Cash prizes of up to $1,000 were awarded for first-place winners in the competition, which was open to U.S. college students of any major and sponsored by the Lipscomb University Dean Institute for Corporate Governance and Integrity. Videos were submitted with the theme “Ethics Gone Viral” in either the PSA category, with a time limit of 30 seconds or the Short Film category, with a time limit of 3-5 minutes.

Judging was done by a panel of industry leaders and was based on four criteria: concept, originality, script/screenplay, and conveying the spirit of Ethics in Action in a business environment. Viewer’s choice winners were determined by the number of “likes” received on YouTube during the competition period.