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LU Athletics Expands Its Marketing Campaign

August 25, 2009  Lynchburg, Va.  RSS
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Liberty Athletics has posted four billboards around the Lynchburg area.

Liberty Athletics has posted four billboards around the Lynchburg area.

The Liberty University Athletics Department took another step in its effort to reach out to its expanding fan base this summer. Liberty Athletics has partnered with McBride Signs and has placed four 10'6" x 40' billboard signs around the Lynchburg area. These billboards are found at the following locations:

- Coming from Roanoke off of 460, you will see the sign on the left-hand side of the road. The sign is visible for about 20 seconds at 60 mph and is roughly two minutes from London Downs Golf Course.

- Coming from Charlottesville on the 29 bypass, as you approach the Falwell Airport, you will see the billboard on the left-hand side. The billboard is visible for about 10 seconds at 55 mph, and provides a great visual for all the traffic transitioning from U.S. 29 South to U.S. 460 West.

- Coming from Candler's Mountain Road, when you get on U.S. 29 North Business Route, you will see the billboard about a half of a mile down on the left hand side. This sign is visible for about six seconds at 60 mph, and is in a very strategic location, as this highway has close to 50,000 cars travel on it each day.

- Coming into Lynchburg, heading south on U.S. 29 Business Route, as you come onto the Carter Glass Bridge, on the left-hand side you will see the billboard (it is the last one before you cross the river). This billboard, like the other one just up the highway, is visible for about six seconds at 60 mph and also is in a great location.

Liberty Flames football season ticket sales reached record highs last year, and the anticipation throughout the department is that these billboards will help enhance season ticket sales by an even greater margin in 2009.

Get your season tickets today by calling 434-582-SEAT!