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Chris Huseman

Professor

Education

  • Ph.D. in Organization and Management, Capella University
  • M.S. in Marketing: Digital Marketing, Southern New Hampshire University
  • M.A. in Executive Leadership, Liberty University (expected May 2024)
  • M.B.A., Fontbonne College
  • B.S., Fontbonne College
  • Graduate Certificate in Management and Leadership, Liberty University

Discipline: Marketing, Digital Marketing, Professional Selling

Awards

  • 2022 Distinguished Scholar Award, SNHU
  • 2022 Academic Partnership Award, Liberty University
  • 2022 Semi-Finalist/Dean’s Nomination – President’s Award for Excellence in Teaching, Liberty University
  • 2022 Peer Nomination – President’s Award for Excellence in Teaching, Liberty University
  • 2021 Semi-Finalist/Dean’s Nomination – President’s Award for Excellence in Teaching, Liberty University
  • 2021 Peer Nomination – President’s Award for Excellence in Teaching, Liberty University

Certifications

  • Certified Professional Salesperson, National Association of Sales Professionals
  • Professional Certificate: Digital Marketing, The Wharton School
  • Professional Certified Marketer, Digital Marketing, American Marketing Association
  • Professional Certified Marketer, Sales Management, American Marketing Association
  • Social Marketing Certification, Hootsuite
  • SEMRush Keyword Research Certification
  • Fundamentals of Digital Marketing Certification, Google
  • Certificate of Completion: Adobe Analytics-Data Analysis
  • Social Media Certification, Hubspot Academy
  • Content Marketing Certification, HubSpot Academy
  • HubSpot Inbound Certification, HubSpot Academy
  • Google Ads Display, Google
  • Google Analytics Individual Qualification (GAIQ), Google
  • Athlete Marketing Essentials:  NIL Certification
  • Essentials of Research Administration, CITI

Presentations

  • 2024 Conference on Teaching Excellence, Liberty University
  • 2023 Marketing Management Association Fall Educators’ Conference
  • 2023 Midwest Digital Marketing Conference
  • 2022 Marketing Management Association Fall Educators’ Conference
  • 2022 Conference on Teaching Excellence, Liberty University
  • 2021 Marketing Management Association Fall Educators’ Conference
  • 2020 Informs Society of Marketing Science Conference
  • 2020 American Marketing Association’s International Collegiate Conference
  • 2020 Midwest Digital Marketing Conference

Biography

Dr. Huseman has been blessed with years of experience in the field of marketing to include product development and management, strategic planning, event marketing, and branding. He has more than 20 years of practical applications including working for the St. Louis Blues Hockey team, Winchester Ammunition/Olin Corporation (Fortune 500), Gardner Denver, Inc. (previous Fortune 500) and more. He has consulted to top businesses in their industries to include True Value Hardware and Archer Daniels Midland (Fortune 500).

Dr. Huseman served many years in a marketing consulting role for globally competing clients assisting them with marketing research, product development, social media strategies and brand development. Additionally, he has successfully operated many small businesses throughout his life. Dr. Huseman has been called to speak on a variety of marketing topics and tactics at conferences throughout the country.

Dr. Huseman has taught marketing and business courses since 2003 as he embraces offering students real-world experience in relation to course content. He has developed the Digital Marketing and Sales related courses offered at Liberty University while also serving as a Subject Matter Expert for such. In addition, Dr. Huseman teaches courses from the undergraduate to the doctoral level for subjects of Marketing, Digital Marketing, Professional Selling, and others.  He was the Faculty Advisor for Liberty University’s American Marketing Association collegiate chapter. from 2017 to 2023.

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