Networking online is essential in a virtual world. Research is the focus of online networking. Researching can open doors to potential employers, investors, or contract workers.
Online networking alleviates the frustrations of time and geography in job searching. Leverage social media sites professionally like LinkedIn and Twitter to do research on companies and find open positions.
Lastly, online networking goes beyond social media. Companies may host interactive content or participate in forums you can use to learn more about your potential employer.
Next Actions for Networking Online
Comment on blogs in a field of interest even if it is outside your current career. Involve yourself in the conversations going on in the career you want.
Create a personal brand.
Promote your brand virally by involving yourself in places where key topics and products are discussed.
Connect through beneficial social media sites.*
Keep information up-to-date online.
Ask questions and research through contacts.
Obtain more contacts through current contacts.
Connect with professional individuals regardless of job position or title.
Distinguish between local, national, and global contacts - stay in proper connection with each. Local = face-to-face; Global = phone or online informational interview.
Tools for Networking
"About Me" Page*